Marketing Programmes Specialist

1 month ago

Epsom, United Kingdom Lloyd Recruitment Services Ltd Full time

**Marketing Programmes Specialist**

**Mon - Fri ** Hybrid working 2 office/3 home ** On-site parking ** 25 days hols + Bank holidays ** Annual bonus upto 10% ** Employee car scheme ** PMI / Life Assurance / Income Protection ** Sports and Social Club on-site**
- Do you have a background in supporting corporate marketing campaigns, including developing a range of marketing services, programmes and initiatives?
- Have you got experience of working on joint inter-company campaigns?

**Areas of involvement**:
**Marketing programmes and campaigns**:

- Working with the Marketing Programmes Supervisor, and wider business Marketing Managers, you’ll be producing quarterly joint marketing campaigns and initiatives, aimed at supporting sales and increasing finance standing.
- Provide statistical and graphical reporting relating to industry trends, KPI’s, competitor and internal campaigns and share these with key stakeholders.
- Liaise with the field management and sales teams, use competitive information to identify performance gaps/opportunities and devise initiatives to maximise these opportunities.
- Provide regular management reporting, data interrogation and analysis of the effectiveness of marketing campaigns and if necessary, evaluate to ensure they are optimised throughout the whole of the campaign.
- Develop a new marketing strategy for one business area within the group.

**Brand Management and Communications**
- Create and oversee all campaign related marketing communications, ensuring clarity and maintain brand values (POS and tactical adverts) in conjunction with the Marketing Comms team
- Act in an advisory / persuasive role through providing effective tactical, campaign related finance led marketing solutions
- Approve all campaign related communications from a finance compliance point of view

**Marketing Services**:

- Support the Sales teams and customers as required

**Key skills you’ll be able to offer our client**:

- Degree or equivalent in Marketing, Business Studies or a Financial/Mathematical field.
- Numerate and analytical thinker
- Attention to detail - desire to get things right first time
- Good communication skills at all levels - someone who is able to explain complex data in an easy to understand way, using an appropriate level of detail and communication channel for the audience
- Excel at an advanced level and other marketing databases and systems.

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