PPC Manager

**Our client currently has an exciting opportunity available to work at one of Manchester’s most successful full-service marketing agencies. If you’re a PPC Manager looking for your next career move, please see below for more information to work withthis friendly team**

**PPC Manager - Sale - Hybrid (3 days in office, 2 days WFH) - Up to 40,000 - Agency**

**Role overview**:
Due to rapid business growth our client is seeking an experienced PPC Manager to join their Manchester offices.

**Main Responsibilities**:

- Strategic planning and management of various PPC accounts across the Google and Microsoft networks
- Handle keyword research, analysis and PPC account audits
- Establish and implement paid search campaigns aligned with campaign principles and KPIs aiming to improve account performance
- Create weekly/monthly or ad-hoc basis PPC reports in Google Data Studio and presenting PPC performance to internal stakeholders and clients
- Monitoring bid management of campaigns across all PPC networks to determine trends, opportunities and areas which need improvements
- Undertake competitor research
- Operate landing page audits and provide recommendations to develop landing page experience and conversion rates
- Briefing creative team for image and video ad assets
- Developing new business opportunities with Head of Digital
- Work cooperatively with the client services team, PR team, social media manager and creative team to ensure an integrated approach

**About You**:

- 3+ years experience of managing competitive PPC campaigns and the ability to display experience of managing various budgets
- Ideally Agency background
- Great Excel, Data Studio and Google Analytics insight and knowledge
- Confident in data analysis and data driven decision making
- Strong knowledge and passion for paid search and digital marketing
- Thorough knowledge and experience with Google Ads, Bing Ads, Microsoft Advertising, Google Analytics - ideally certified