Paid Marketing Executive
5 months ago
Are you data focused with a keen eye for analysing campaigns? Do you have a track record of creating and optimising successful performance marketing campaigns for clients? If so, we have the perfect opportunity for you as our Performance Marketing Executive at i3MEDIA
In this exciting role, you will be working as part of a team of marketing professionals based in the UK and overseas. Your main focus will be effectively managing client campaigns with a focus on lead generation and maximising ROAS.
This role is office based, the successful applicant will be expected to work from our Peterborough office Monday-Friday.
**What You Will Do**:
- Create and implement comprehensive performance marketing strategies to achieve client targets.
- Conduct keyword research, competitor analysis and audience targeting to inform campaign strategies.
- Create and manage Google Ads and Meta Ad Manager campaigns from conception to execution.
- Monitor and optimise campaign performance based on key metrics, including CTR, CPA and ROI.
- Utilise data analysis tools to track, measure and report on the performance of digital marketing campaigns.
- Manage advertising budgets effectively, ensuring maximum ROI and efficient use of resources.
- Collaborate with the creative team to develop impactful ad creatives and landing pages.
**What You Bring**:
- Proven experience in planning, implementing and optimising marketing campaigns with on Google Ads and Meta Ad Manager.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Proficient in using Google Ads, Meta Ad Manager and other relevant advertising platforms.
- Strong written and verbal communication skills.
- A track record of delivering measurable results and achieving target KPIs.
**Job Types**: Full-time, Permanent
**Benefits**:
- Casual dress
- Company events
- Company pension
- Discounted or free food
- Free parking
- On-site parking
Schedule:
- Monday to Friday
**Experience**:
- Performance marketing: 2 years (preferred)
Work Location: In person
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