Digital Innovation Strategist

1 month ago


Cambridge, United Kingdom AstraZeneca Full time

As the DSE Team’s **Digital Innovation Strategist**, you create value for AZ by supporting our mission to make our commercial digital innovation ecosystem more transparent & manageable by the business, more responsive to internal & external opportunities, & more productive of scaled & impactful new uses of digital technology.

**YOUR MAIN ACCOUNTABILITIES AND TASKS**:

- Support the discovery, identification, & evaluation of innovative ideas & opportunities. Guide the creation of business cases, help create and manage pipeline processes, & help embed simple, effective innovation practices with our internal customers that empower them to invest more effectively in exploratory digital ideas without requiring direct global digital management.
- Build strong internal networks and utilize these networks to create an always-on ability to identify, track, & report on commercial digital innovation initiatives & investments across all AZ TA’s and geographies.
- Create reports, updates, POVs and other documents to support leadership decision-making processes & use your increasing familiarity with our digital innovation practices to proactively escalate opportunities to improve those practices.
- Improve our digital innovation readiness by building tool sets & practices to give us consistent & broad proactive awareness of emerging technical advancements. Support the Innovation Mission Lead in the refinement, prioritization, & communication of the opportunities in these advancements.
- Map, monitor our internal commercial digital innovation processes & collaborate to improve.
- Co-create with CDH partner teams a shared framework for assessing innovation opportunities and managing the process of digital innovation according to:

- ** Desirability**: Does the target customer / user want or need something new?
- ** Feasibility**: Is the idea feasible with the technologies we have?
- ** Scalability**: Is the idea more of a local or global issue? how many users are targeted?
- ** Viability**: Does the investment pay off?
- ** Strategic Fit**: How much does this fit with the company's goals and strategy?
- Act as CDH SME/evangelist on user-centered design & work across the CDH verticals and our partners in R&D & Commercial to drive adoption of effective design thinking where it will deliver substantial, measurable impact.
- Key initial focus and delivery includes:

- Support or own key deliverables of the DSE Innovation Mission as needed, including Innovation opportunity landscapes & assessments for business leaders.
- Partner with the DSE team and Mission Leads to support the successful transition/resolution of the current organization into the remit & structure.

**YOUR EDUCATION & EXPERIENCE**

**Role Requirements**:

- Strong digital generalist with strong experience in digital innovation process management
- Excellent capacity to reduce complicated technical topics to approachable and actionable briefings
- Good working knowledge of the current technology and future directions of the healthcare ecosystems we serve across multiple geographies.
- Solid understanding of the core technologies behind digital marketing and digital health services, good understanding of speciality areas like AI/ML is valuable, and a voracious learning curve for new technology is necessary.
- Hypothesis-driven thinker with a strong attention to detail.
- Demonstrated ability to “own” the definition & evolution of a new role within an established organization
- Solid understanding of AZ’s retail & specialty pharmaceutical businesses and therapy areas—speak the business.
- Equal or more than 5 years in the commercial digital business
- Ability to structure & deliver on complex, detail-oriented requirements with a strong sense of outcomes ownership
- Highly developed communication and influencing abilities across organizational teams and levels in a large complex operating environment
- Ability to express complex ideas in clear and compelling way to multiple external and internal stakeholder groups
- Entrepreneurial with the highest level of integrity and the ability to foster trust and loyalty
- Motivated by delivering digital innovation in service of enhanced patient outcomes and treatment experience



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