Cro Analyst

2 weeks ago

Manchester, United Kingdom MRJ Recruitment Full time

CRO Analyst

Location | Workplace Policy: Hybrid working from Manchester office

**Salary**: Up to £50k + a wide variety of perks available upon request

We are currently working with the number 1 retail Group that continues to defy industry standards, and without a doubt is reinventing the shopper experience both in-store & online.

As a group, in a year where others have struggled and have announced losses and share crashes, they have recently announced a year-on-year increase in revenues by 45%, crazy

And with huge plans in place for their digital channels involving a digital, a strategic decision has been made to build a new centralised digital team here in Manchester looking after their pureplay brands and have key hires to make.

In short, there simply is no better time to join this leader

**The role**:
Integral to our client’s digital revolution is a capable CRO Analyst that will take the lead over customer journeys and ensure they are optimised and running effectively. As a vital part of the newly built CRO team, your responsibilities will include thecollection of data & the development of reports & roadmaps.

**You will also be tasked with**:

- Utilise a combination of Microsoft Power BI, Google Data Studio and Content Square when conducting CRO reports and dashboards
- Create test proposals and insight reports that help improve CRO initiatives
- Analyse customer journeys, data, conversion funnels, heat maps, session recordings with the aim being to create actionable insights
- Establish yourself as a trusted member of the CRO team and provide recommendations to others
- Regularly evaluate competitors and ensure the brand remains ahead of the curve
- Set up tracking for CRO initiatives that uncover insights and report on test performances
- Conduct A/B tests in collaboration with the UX department
- Remain the key person that team members can go to regarding Google tag management and Segment matters (deploying tags etc.)
- Debug technical issues

**What skills do you need?**
- Valid working rights for the EMEA countries
- Commercial experience working within a product performance team that uses data to drive improvements
- Experienced with all the latest UX and A/B testing practices
- Demonstrable experience in using website analytics across eComm companies
- Skilled in: Google Analytics, Google Data Studio, SQL, R/Python, MicroStrategy/Tableau or Mixpanel.
- Understanding of Google Tag Manager
- Comfortable creating insights reports that will be viewed by senior figures
- Excellent communication skills across multiple touchpoints

**What else do you need to know?**

While our client has maintained a steady lead over their competitors, it’s made a note to explain that this has only been achievable through hiring limitless, openminded & confident trailblazers. The type to never shy away from a team challenge and to keeppushing past the glass ceiling to uncharted territories.

If this sounds like you, why not join our client on their journey

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