Digital Marketer

5 months ago

Blackburn, United Kingdom Anrapheal Care Agency Limited Full time

**Digital Marketing Executive Job Description**

We are seeking an experienced **Digital Marketing Executive** to join our growing law firm. As a key member of our team, you will play a crucial role in planning, executing, and optimizing our online marketing efforts. Here are the main responsibilities and qualifications for this role:

- Enthusiastic, creative and innovative
- Resilient and naturally motivated
- Excellent communication skills, both verbal and written.
- Hands-on approach with flexibility for the business needs.
- Ability to follow instructions and work independently on projects.
- Passionate about achieving results.
- Preferably a degree in Marketing (not essential, dependant on experience).

**Responsibilities**:

- **Digital Strategy**: Assist in formulating strategies to build a lasting digital connection with consumers.
- **Social Media Management**: Plan and monitor our company’s presence on social media platforms (such as Twitter and Facebook).
- **Online Advertising**: Launch optimized online advertisements through platforms like Google AdWords and Facebook to increase company and brand awareness.
- **SEO Efforts**: Be actively involved in SEO efforts, including keyword optimization and image optimization.
- **User Experience**: Collaborate with designers to improve user experience on our website.
- **Analytics**: Measure the performance of digital marketing efforts using tools like Google Analytics.
- **Stay Updated**: Acquire insights into online marketing trends and keep strategies up-to-date.
- **Partnerships**: Maintain partnerships with media agencies and vendors.

**Requirements and Skills**:

- Proven experience as a Digital Marketing Executive or in a similar role.
- Excellent understanding of digital marketing concepts and best practices.
- Working knowledge of ad serving tools (e.g., DART, Atlas).
- Perfect knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends).
- Skills in creative content writing, analytical thinking, communication, and interpersonal interactions.
- A degree in marketing is preferred but not essential, depending on experience.

**Job Type**: Permanent

Pay: £20,992.00-£23,001.00 per year

Schedule:

- Day shift
- Monday to Friday
- Weekend availability

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (required)
- Marketing: 1 year (required)

Work Location: In person

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