Digital Marketing Specialist

2 days ago


Blackburn, Blackburn with Darwen, United Kingdom In Technology Group Full time
Job Title: Digital Marketing Specialist

We are seeking a highly motivated and creative Digital Marketing Specialist to join our team in Blackburn, UK. This full-time onsite role is perfect for an enthusiastic marketer with a passion for social media and digital communication.

Key Responsibilities:
  • Social Media Management: Develop and implement effective social media strategies to grow our online presence across various platforms.
  • Paid Social Advertising: Plan and execute paid social advertising campaigns using Meta Ads to drive engagement, leads, and conversions.
  • Community Management: Engage with audiences across social platforms, building strong online relationships and fostering brand loyalty.
  • Content Creation: Create engaging, on-brand content for social media, email campaigns, and other digital channels using tools like Canva.
  • Copywriting: Craft compelling and clear messaging for social posts, email campaigns, and other marketing materials.
  • Email Marketing: Design and deliver targeted email campaigns that resonate with our audience.
  • Data & Analysis: Use Meta Business Suite and Google Analytics to track performance, measure success, and provide actionable insights.
  • Collaboration: Work closely with the marketing team to ensure social media efforts align with broader marketing goals.
Requirements:
  • At least 1 year of marketing experience, preferably in the automotive industry.
  • Proficiency in Meta Ads, Google Analytics, and tools like Canva for content creation.
  • Strong writing and communication skills, with a knack for engaging audiences.
  • A results-driven mindset, with the ability to analyze data and refine strategies.
What We Offer:
  • A competitive salary of £45,000 - £55,000 per annum, plus benefits.
  • Opportunities for professional growth and development within our company.


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