Generate Demand

1 month ago


Coventry, United Kingdom APPRENTIFY GROUP Full time

Opportunity information

Salary £20000 per year
Duration 13 months
Advert closing date 08/03/2024

Description

Apprentify are hiring on behalf of our client who are looking for a Digital Assistant to support and increase the company's demand generation. The company has been at the forefront of business improvement consultancy and training since 1984. In that time, they’ve served thousands of people through training and consultancy, shaping countless organisational and business improvement programmes.

**Purpose of the role**:

- To support the creation and production of digital content.
- To enable the distribution of digital content across social media and partner platforms.
- To support CX and journeys across all our digital platforms.
- To contribute to website content creation to support SEO and SEM strategy.

**Core processes**:

- Produce digital content to support and build the brand.
- Produce digital content to support customer journeys.
- Distribute content across social media and partner platforms.
- Support digital marketing campaigns with relevant and timely digital advertising.
- Review and improve existing digital content to support SEO and SEM strategy.
- Identify trending topics relevant to audience personas.
- Collate, present, and distribute performance data for Generate Demand activities.
- Support the Business Plan deliverables.

**Success indicators**:

- Our digital content is accessible, accurate and relevant.
- The engagement with our audience increases month-on-month.
- Our digital content supports customer journeys.
- Performance of our digital content is measured and reported.
- Our Generate Demand processes are executed, efficiently, effectively and accurately.

Entry requirements
- Grade C/level 4 in GCSE English and Maths
- Hold a full driving licence as commute to the office will be required 4 days a week
- A great attitude with eagerness to learn
- A creative streak and willing to contribute ideas

Training to be provided

Undertake the groundbreaking Level 3 Content Creation Apprenticeship.

We recognise how important content is for businesses looking to promote, sell and market their products and services. Additionally, we know how exciting a career in content is and the vast opportunities that follow suit. That's why we've crafted our Level 3 Content Creator apprenticeship course, equal to an A-Level qualification, to help tomorrow's talent kick start their career. What’s more, we're allowing businesses to broaden their horizons when it comes to content.

Our Content Creator apprenticeship is designed to develop multimedia content from written, audio, and visual to everything in between. We allow talent to produce content that spreads across multiple platforms and media. In addition, our programme shows apprentices how to develop messaging to maximise audience engagement for brands.

Apprentify's Content Creator apprenticeships are perfect for hard-working individuals who love to express creativity through work. In addition, they are ideal for any company looking to upskill their existing content teams or bring fresh minds into their business. Our Content Creator apprenticeship opens multiple doors for you, whether you're a business owner, department manager, or talent. This opportunity allows passionate people to gain skills in a constantly growing industry.

The primary duties we cover on our Content Creator apprenticeship are:

- Plan and develop creative content aligned with the brief and budget/costs.
- Interpret the strategy and objectives of the brand and align these to the content.
- Research, prepare and develop the media messaging to maximise audience engagement.
- Develop and create written content for various media.
- Create visual and audio content for multiple media.
- Store content securely and methodically to enable efficient access and retrieval.
- Collaborate with colleagues and clients to plan and align content delivery with business objectives.
- Manage content online using appropriate tools and techniques.
- Evaluate the effectiveness of the content produced against the original plan and recommend improvements.

Things to consider

25 days holiday + Bank Holidays | Work from home on Fridays | Pension | Private health cover | Income protection | Life cover | Provision of kit/equipment

Skills required

Array

Future prospects

A level 3 Content Creation qualification, as well as progression opportunities at the company.

Hours per week 37.5
Working week Mon-Fri
Apprenticeship standard Content creator (Level 3)

Coventry, West Midlands, England, CV5 9RN



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