Product Marketing Manager

2 weeks ago

Coventry, United Kingdom Carbon 60 Full time

**Product Marketing Manager**
Our client sits within the Electric Mobility and Vehicles sector; they work with leading automotive players worldwide and technology companies to engineer, manufacture and deploy cutting-edge solutions for tomorrow's vehicles.
They continue to grow in the UK and are seeking ambitious and skilled individuals to join them in their new UK Engineering centre. They are currently seeking an experienced, ambitious, and enthusiastic Product Marketing Manager to support their rapid growth.

**Responsibilities**:

- Subject Matter Expert for their technology. Demonstrate features & benefits of the product line using multiple channels and mediums
- Plan, develop, and execute direct marketing efforts for a family of corners / market segment
- Target market and buyer insights, growing awareness, and generating demand
- Monitor and anticipate market trends, customer markets, emerging technology, and competitive activities
- Work with marketing peers to produce relevant content for target customers throughout the customer journey, internally and externally
- Ensure commercial feasibility, identifying and initiating actions to continually improve product profitability and provide R&D investment recommendations
- Enable and support the sales team by driving product collateral consistent with strategic messaging, optimizing opportunities via conferences, speaking engagements, etc., and driving upper-funnel activity
- Lifecycle management: establish product roadmap, demand generation strategy, and evaluate the product to advocate for customer needs and expand market share
- Identify customer feedback and incorporate it into product evolution to anticipate future needs and trends to maximize share, revenue, and profitability
- Work across department functions, including business development, product management, program management, Legal, R &D, and finance

**Requirements**:

- Bachelor's Degree in Engineering, MBA or master's degree Preferred
- Demonstrable relevant experience is needed in a technical automotive role (R & D, Product Development, Auto tech, etc.).
- Passion for automotive, and a desire to teach, engage, influence, and shape the future of electric mobility
- Ability to shape strategy and execute without compromise
- Excellent communication and interpersonal skills
- Strong PowerPoint and Excel skills
- Ability to work well with all levels of internal management and staff, as well as outside clients and vendors, to drive alignment and collaboration
- Strong Customer Focus
- Driving License
- Willingness to travel, circa 10-20%
- UK Citizenship without restriction

Carbon60, Lorien & SRG - The Impellam Group STEM Portfolio are acting as an Employment Business in relation to this vacancy.

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