Pr Executive

6 months ago

Altrincham, United Kingdom THG Full time

THG is a fast-moving, global technology business that specialises in taking brands direct to consumers. Our world-class proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition and lifestyle brands and is now helping drive exponential growth of our clients' brands globally.

We're powered by a global team of over 10,000 ambitious people around the world. Our culture is fast-paced and entrepreneurial, it's this DNA that has supported our incredible growth.

We're always looking for individuals that can bring fresh and innovative thinking to THG, and play a part in driving the group forward on its exciting journey. So, if you're ready to take the next big step in your career, challenge yourself every day and evolve with the world around you, THG is ready for you.

PR Executive

THG is a fast-moving, global technology business that specialises in taking brands direct to consumers. Our world-class proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition and lifestyle brands and is now helping drive exponential growth of our clients' brands globally.
We're powered by a global team of over 10,000 ambitious people around the world. Our culture is fast-paced and entrepreneurial, it's this DNA that has supported our incredible growth.
We're always looking for individuals that can bring fresh and innovative thinking to THG, and play a part in driving the group forward on its exciting journey. So, if you're ready to take the next big step in your career, challenge yourself every day and evolve with the world around you, THG is ready for you.

Role Responsibilities
Team support, press coverage tracking, media monitoring and administrative support.

Day-to-Day Responsibilities
- Write pitches, news stories, articles, case studies and product pieces
- Produce monthly and quarterly evaluation reports against key objectives
- Monitor media coverage and report results, on a daily but also monthly basis
- Assist in brainstorming fresh ideas for PR campaigns, and the development and delivery in those strategic campaigns
- Support execution of creative ways into product or campaign launches, including but not limited to events, live or digital activations
- Keep the larger content calendar/ PR planner and WIPs up-to-date with ongoing activity
- Flag any worthwhile editorial/content/awareness day opportunities in real-time - and support content writing as required, often to tight deadlines
- Work with Sr PR Execs and Managers to deliver a PR plan for every brand by conducting initial research and support materials
- Be aware of, and proficient in, English grammar, messaging, writing, and the style of every brand
- Accountable for media lists, contacts, relationships, outreach and sell-ins for each client - this includes organising samples when required
- Develop knowledge of brand activities and trends/issues for every brand
- Attention to detail
- Exceptional organisational skills
- Ownership of at least one project or workstream for brand

Attitude
- Eagerness to learn
- Positive go-getter
- Active and effective collaboration with other team members

Growth
- Begins to anticipate next steps of projects and recommendations
- Begins to show highly accurate work with little-to-no feedback consistently
- Begins to develop relationship with press contacts

Role Requirements

You will:

- Be an exceptional copywriter - including editing and proofreading skills
- You will have a proven track record of delivering excellent results for B2B clients
- Have strong time management skills and ability to prioritise workload as required
- Be familiar with media databases, forward features and press request tools such as Kantar and Cision
- Hold a University degree or equivalent experience
- Have the skills to build good relationships with key stakeholders, external influencers and media outlets
- Hold existing business media relationships
- Be skilled in using PR to drive business results

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