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Performance Marketing Executive
1 month ago
Achieve. Create. Collaborate. Organize.
Essential brands. Innovative products. Smart investment. Winning team. This is what you will find at ACCO Brands. We are passionate about building a culture that is committed to the success of our employees. If you are looking for an organization that offers rewarding opportunities and is dedicated to team orientation, learning and development, and flourishes with success, we invite you to be a part of building our company for the future.
**Job Summary**:
You will be responsible for providing reports and the accompanying analysis and insights that will prove critical to delivering ACCO Brands’ sales, profit and marketing targets across all digital platforms.
You will be able to use a combination of data sources to turn data into insights to drive business decisions. You will work to maximise account efficiencies and campaign profitability across our Amazon, Google and Social campaigns whilst identifying new opportunities to improve performance.
Your energies will primarily be directed towards supporting our Amazon paid channel activity (AMS), but you will also support our Google Ads and Meta Ads activity alongside owning our Google Analytics KPI reporting.
**Responsibilities**:
- Amazon campaign reporting across all Amazon markets, currently (EU8)
- Preparing and presenting KPI reporting, ongoing analysis of campaign statistics to continually improve ad performance, traffic, ACPC, ACoS / ROAS, CTR, CPC
- Partnering with Sales and Marketing teams to define promotional, advertising and marketing programmes required to meet sales targets
- Google Ads & Meta Ads reporting across EMEA region (Google and social media paid channels)
- Google Analytics reporting for ACCO EMEA brand websites
- Aggregation, correlation and attribution of performance campaigns and investments against sales outcomes
- Interact with third party agencies
**Knowledge and Experience**:
- Experience within a paid digital marketing remit
- PPC experience desirable
- Data visualization (LookerStudio or PowerBI an advantage)
- Managing multiple data sources via tools such as Supermetrics
- Full understanding of complex KPI dependencies
- Must be able to communicate well to internal stakeholders and manage to their high expectations.
- Excellent numeracy skills with strong working knowledge of MS Excel.
- Passion for, and a wide understanding of, all aspects of paid channels.
- Ability to perform Google Analytics attribution reporting and work with Google Tag Manager management
- Ability to work independently.
**About Us**:
You know our brands. You love our brands. You just may not know they are ours.
If you have touched a PowerA® gaming controller, a Five Star® notebook, a Swingline® stapler, a Quartet® dry erase board, or a Kensington® computer mouse, you have touched part of ACCO Brands Corporation. With annual revenues of over $2 Billion, ACCO Brands (NYSE: ACCO) designs, markets, manufactures and sells branded academic, consumer and business products globally. The power of our brands, our unmatched global customer reach, and our strategic market strengths put us in a position to achieve global leadership and growth. We're proud of our long history of industry leadership and innovation and are focused on delivering exceptional value to our customers by providing unique, cutting-edge, branded products.
Click here to learn more about our employee benefits.
**Equal Opportunity Employer**
**AODA**
Accommodation for applicants with disabilities will be provided in all parts of the recruiting process as required under the ACCO Brands Canada AODA policy. Applicants are asked to make their needs known in advance.
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