Direct Marketing Specialist
1 week ago
Direct Marketing Specialist
Farringdon
Remote
Carter Murray have exclusively partnered with a client based in Farringdon who are looking for a Direct Marketing Specialist to join their Marketreach team.
This is predominantly a remote role, with attendance at monthly meetings in Farringdon required, as well as face to face client meetings across the South as and when needed.
Responsiblities:
- Manage and develop a portfolio of direct marketing customers to retain and grow new revenues.
- Seek to understand client needs for direct marketing solutions and offer consultancy expertise to explore needs in detail and propose solutions that can best fulfil client needs that generate/ retain revenue streams.
- Develop new solutions which can be introduced to clients to win new revenue streams and increase the DM share of the total media spend.
- Be an ambassador for direct marketing at relevant industry events, including taking the lead at presenting/running webinars with the support of the planning team to influence the markets perceptions of direct marketing.
- Manage the development of a new business pipeline within your sector/portfolio, following up and converting new business leads from other third party referrals.
- Support the planning and marketing teams by developing case histories with customers that can be used to promote the value of mail in wider marketing communication activities.
- KPI's including opportunity pipeline, conversion rate, effective call rates
Skill and Experience Required:
- Excellent understanding of Mail works within a Communicationsstrategy
- Excellent influencing skills. Demonstrate the ability to engage and influence at board level in large organisations. Demonstrate Complex Stakeholder Management.
- Successful track record of selling B2B, with a strong understanding of supporting sales methodology
- Successful track record in generating new business & developing new business pipelines.
- Good knowledge of the media supply chain and an ability to identify, influence and realise customer benefits.
The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.
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