Pr Officer

4 weeks ago

London, United Kingdom Sense Full time

About the role
This is an exciting opportunity to join the Sense team in our London office on a hybrid basis as a PR Officer. This role will be working alongside the Senior PR Officer to securing impactful press coverage, proactively and reactively, that increases public awareness of our work, as well as the challenges people with complex disabilities and their families face. This is a varied role, that includes working across the press office and publicising Sense services, campaigns and other initiatives. Key responsibilities
Take a key role in media relations and secure national and regional online, print, and broadcast coverage - pitch ideas and stories to media, research key targets and develop media lists.
Draft and issue high quality, compelling written materials and ensure all materials are approved before released. This includes feeding into campaign plans and writing press releases, case studies and quotes from Sense spokespeople.
Set up media interviews, write briefing materials and attend to support interviewees (this may involve national travel).
Take part in the day-to-day running of the press office, helping to manage inbound media interest and ensure a smooth process from start to finish - answer media enquiries and work with the PR team to prepare accurate and on-message responses as required to deadline.
Implement media team management systems and processes - this includes monitoring coverage, creating coverage reports for internal stakeholders and assisting with ongoing reviews of whether we are meeting our objectives. Key skills and experience required:
Degree level education or equivalent experience.
At least one year’s experience in a PR or media role.
An active interest in current affairs and driving editorial coverage across all media types, including national broadcast, print, online and trade titles.
Excellent written skills and an ability to craft compelling statements and press releases that will grab journalists’ attention.
Good experience managing and prioritising multiple projects to strict deadlines
Excellent written skills and great communication skills
A full role profile and person specification can be found attached to this advert. About you
We're looking for someone who has experience as a journalist, or PR working in a busy press office. You'll be proficient at managing competing priorities and able to turn around attention-grabbing press copy to a tight deadline. You'll have experience in pitching and selling-in to journalists, and able to brief spokespeople for interview.

**No agency submissions please**: any submissions without prior authorisation from the Sense Recruitment Team will be treated as our own and as such no fee will be payable.

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