Digital Marketing Specialist

2 months ago

Glasgow, United Kingdom Go Swag Full time

**About Go Swag**

We know that good relationships lie at the heart of business success, and it’s our mission to help companies build better connections with their teams and clients. We’ve assisted our customers to celebrate partnerships new and old, as well as first days, last days, and everything in-between. Using our creativity and connections, we work to enhance corporate relationships with beautiful and bespoke gift packs.

Sustainability and quality is at the heart of everything we do. Uniquely among swag providers, we are committed to leaving the planet and the merchandise industry better than we found it. We’ll always recommend using recycled products that can, in turn, be recycled. We fill our packs with genuinely useful items - never gimmicks. We carefully select high-quality and long-lasting items that recipients will use for years to come.

**Responsibilities**:

- Develop and implement digital marketing strategies to drive online traffic to the company website
- Manage and optimize digital advertising campaigns across various platforms, such as Google Ads and social media ads
- Conduct market research to identify trends and opportunities for growth
- Monitor and analyse website analytics and campaign performance to make data-driven decisions
- Collaborate with cross-functional teams to ensure brand consistency and alignment with marketing objectives
- Stay up-to-date with industry trends and best practices in digital marketing

**Requirements**:

- Proven experience in digital marketing, preferably in a similar role
- Excellent written and verbal communication skills
- Analytical mindset with the ability to interpret data and generate insights
- Strong attention to detail and ability to manage multiple projects simultaneously
- Ability to work independently as well as collaboratively in a team environment

**Salary**: £30,000.00-£45,000.00 per year

**Benefits**:

- Company events
- Company pension
- Gym membership

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Glasgow: reliably commute or plan to relocate before starting work (required)

Application question(s):

- What is your best tip for improving Google Ad campaigns?

**Experience**:

- Digital marketing: 3 years (required)
- Google Ad Management: 2 years (required)

Work authorisation:

- United Kingdom (required)

Work Location: In person

Expected start date: 08/01/2024

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