Marketing Manager

3 weeks ago

City of London, United Kingdom BMS Performance Ltd Full time

Hybrid working options with incredible benefits package
- International Media, Content and Events business
- Work with external clients to create and deliver brand awareness and lead generation marketing strategies
- Lead client briefing calls, attend meetings and report on marketing campaign successes
- Ideal next step for a Marketing Manager looking for greater responsibilities, career opportunities and to work in a client-facing marketing role

**The Role**of Marketing Manager:
The Marketing Manager will report to the Head of Marketing, and manage a small team of Marketing Executives. This specialist team will be responsible for working closely with 50-60 clients to deliver bespoke marketing campaigns to the organisation's specialistaudiences.

Clients' pay for this so the role holder will need to be commercially aware, have strong verbal and written skills, and have experience of managing clients or 3rd parties. Typically, clients' may wish to send newsletters, create gated content, set up displayadvertising or programmatic advertising, deliver content marketing programs, or run a series of webinars to help attract the audiences to their brand.

The role will involve leading meetings with clients, discussing feasibility of projects, ensuring processes and timelines for campaigns are mapped out, delivering on marketing campaign strategies and presenting post campaign analysis.

**Responsibilities**of the Marketing Manager are**:

- Work in partnership with content, sales, marketing, and operations teams to deliver campaigns for clients; aimed to meet their brand awareness, thought leadership and lead generation goals
- End to end project management of client campaigns including briefing calls and providing regular reporting on key metrics
- Monitor of landing pages for client programs on content websites
- Generate weekly and monthly reports for all major KPIs, goals tracking, and campaign performance and answering ad-hoc questions
- Provide regular reporting to internal leadership, content, marketing, sales, and clients on the progress of campaigns
- Produce customer case studies and other collateral for marketing and sales
- Assist with innovating our digital product offering for clients to ensure they meet their objectives
- Build networks across the business to bring new ideas & products to the team
- Manage, develop and support a marketing team of 2

**Person Specification**:

- Client focus - ability to build strong relationships with people and influence conversation
- Communicates effectively - effective written and verbal communication skills
- Results oriented - commercially astute and focused on achieving goals that are set out
- Self-development - always seeking new ways to grow and be challenged
- Marketing expertise - working with clients to deliver best-in-class marketing campaigns
- Proficiency with technology - Eloqua, Wordpress, On24, Adobe Analytics, Google Ad Manager

**The Company**:This FTSE 100 business have offices in over 30 countries and work with businesses and professionals across hundreds of specialist markets. They provide connections, intelligence, and opportunities to help customers grow, dobusiness, and make better informed decisions. They offer a great work/life balance, with great company benefits. This role is within a growing area of the business and they are seeking someone who can grow with them.

**The Package for Marketing Manager**:

- Salary: £35,000 to £40,000 (potential flexibility)
- 10% bonus
- Benefits including: Birthday off, Season Ticket Loan, Healthy Lifestyle subsidy, Year-Round Learning and Development, 25 days holiday

**Location**: The position of Marketing Manager will be based in Central London, with Hybrid Working options

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next Marketing role.

If you have recently met with a BMS Consultant at our London office please contact them directly to discuss this opportunity.

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