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Ecommerce & Digital Marketing Lead

4 weeks ago

Worksop, United Kingdom Kybotech Full time

**TL;DR**: Join Kybotech Group, a £30 million turnover company based in Worksop, as our Ecommerce and Digital Marketing Lead. Lead a team in enhancing our websites and driving increased visitor traffic - with the key goal of driving more sales and margin. We specialise in online retail, offering a diverse range of home and garden products. Be part of our mission to elevate sales and expand our market presence.
- Someone who is data driven, hands on and loves to get under the hood.
- Doesn't like to spend time in meetings - this is not a traditional manager role, this is a doing role.
- Has experience of high ticket value online sales - with a relatively low rate of repeat sales
- Has optimised websites specifically checkout funnels and product pages.
- Knows Google Ads expertly
- Has been responsible for sales targets and contribution margins
- Has 5+ years in ecommerce/digital marketing
- Highly market-aware, with a commitment to regularly reviewing competitor offers and strategies to stay ahead in the market
- Lead website sales and margin growth
- Create and execute digital marketing strategies - mainly PPC and SEO
- Improve website functionality for more sales
- Manage traffic campaigns specifically Google Ads and SEO
- Monitor performance metrics, providing regular reports on progress towards sales and margin goals.

**About Kybotech Group**: Kybotech is an innovative leader in the e-commerce and manufacturing sectors, dedicated to delivering high-quality garden buildings, furniture, and lifestyle products. With a commitment to excellence and sustainability, we've been transforming outdoor living spaces for over two decades. Our collaborative culture, driven by creativity and a forward-thinking approach, empowers our team to excel and grow professionally within a supportive and dynamic environment.

LI-Onsite

**Requirements**:

- 3+ years hands on experience in ecommerce and digital marketing.
- Strong analytical and leadership skills.

**Benefits**
- Competitive Salary: We offer a competitive salary band within the market.
- Professional Development: We encourage continuous learning and professional development. We provide resources and support for courses and certifications that enhance your skills and contribute to the business.
- Team Environment: You will be part of a team-driven environment where collaboration and mutual respect are the norm.
- Health and Wellbeing: We value our employees' health and wellbeing, and are committed to providing a safe and healthy workplace.
- Variety of Work: As part of a diverse business group, you'll have the opportunity to work across different business units and industries, providing a rich and varied experience.

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