Marketing Manager
3 days ago
Our client is a fast-paced and growing company with a wealth of experience in delivering the best gifting products in the world. Whether creating mind-blowing installations internationally or shipping hundreds of inflated and personalised gifts via the postdaily, our client is the leading supplier in the U.K.
Accountabilities:
- Exciting and creative content creation of products, including filming and editing stories, reels and TikTok’s to drive traffic and conversions and working alongside the Design Team to create advertising materials for all social channels
- Manage the company online community, including engaging with and replying to customer messages, comments and reviews across all social channels and review platforms, working along the Customer Care Team where required
- Manage the event image database including editing event images and organising them on the company blog for the B2B side of the business
- Work alongside both Purchasing and the Product Design teams on new seasonal launches, ensuring content is created in a timely fashion and high stock items are promoted appropriately
Accountabilities: [PRODUCT/WEB]
- Work with the Product Design Team on new product releases and help identify any gaps in categories to ensure the strongest product offering for our customers is always present
- Keep afloat of new supplier product releases and suggest new purchases where necessary, as well as using customer feedback to help fill any requested product gaps
- Oversee the SEO, PPC & PSOC agency on weekly status updates, including keeping them afloat on all new launches, updates and reporting back to internal shareholders on a weekly basis
- Work alongside the Referral Scheme Team to optimise referrals
- Working alongside the Product Design Team to upload all new products to the stock management system and the company website, ensuring a clear product understanding for customers as well as creating descriptions with SEO in mind
- Work alongside the Web Development & Customer Care Teams to troubleshoot and fix any website bugs
- Design website banners, homepage sliders and maintain the overall look and feel of the website site ensuring it is always kept on brand
- Use Google Analytics to spot trends or issues and escalate where appropriate
- Optimise product pages on a regular basis to ensure a smooth and enjoyable shopping experience for customers
Accountabilities: [GENERAL]
- Respond to and manage all Influencer, Press and Charity requests, arranging samples, gifting, and following up on content/coverage
- Liaise with preferred supplier venues for wedding and event open days, arranging displays and promotional material where required
- Manage the onboarding of new online drop shipping, concierge & corporate clients
- Proven experience in E-commerce Marketing
- Strong writing skills with the ability to draft blogs, marketing materials including social & ad copy
- Experience in creating and executing innovative and effective marketing campaigns to drive sales, exposure and creative virality
- Must be organised and a strong communicator with a structured approach to managing multiple projects
- Have a great attention to detail, a can-do attitude, and a creative ability to think outside the box
- A strong interest in creating an enjoyable consumer experience and telling the brand story
- Experience with Braze, Lightroom & Canva is preferrable but not required
Index Recruitment is acting as an Employment Agency in relation to this vacancy.
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