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Social Media Specialist
6 days ago
**Job brief**
We are seeking a motivated Social Media Specialist to effectively engage with targeted virtual communities and network users. This is a part time role but may become full time as the role progresses.
Our objective is to achieve exceptional customer engagement, foster intimacy, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.
As a representative of our brand, you will actively participate in relevant conversations, gently promoting our products/services while providing support to existing and potential customers.
Your expertise in social media marketing will be essential in achieving our goals and establishing strong brand connections.
**Responsibilities**
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
**Requirements and skills**
- Proven working experience in social media marketing or as a Digital Media Specialist
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development, CRO and SEO
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organisational ability
- Fluency in English
- Knowledge and experience is always preferred
Salary is based on a full-time role of 37 hours per week.
**Job Type**: Part-time
Part-time hours: 10-15 per week
**Salary**: £21,000.00-£25,000.00 per year
**Benefits**:
- Casual dress
- Flexitime
- Free parking
- Gym membership
- Health & wellbeing programme
- On-site gym
- On-site parking
Schedule:
- Flexitime
- Monday to Friday
Supplemental pay types:
- Bonus scheme
- Performance bonus
Ability to commute/relocate:
- Barnstaple: reliably commute or plan to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 1 year (required)
- social media: 1 year (required)
Work Location: In person
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