CRM Executive
7 months ago
**Company Description**
At Frasers Group we’re rethinking retail. Through digital innovation and unique customer experiences, we’re serving our consumers with the world’s best sports, premium and luxury brands globally. As a leader in the industry, we’re elevating the retail experience for our consumers providing flexible and convenient ways to pay across our collection of established brands, including Studio, Sports Direct, FLANNELS, USC, Frasers, and GAME.
**Key Responsibilities**:
Reporting into the CRM Manager, your day-to-day tasks will include:
- Responsible for the briefing, creative, segmentation, scheduling and delivery of all automated life cycle campaigns
- Implement ongoing test and learn strategy to continually improve CRM communications
- Responsible for increasing the engaged customer database and their value, identifying key customer segments and targeting them across relevant programmes
**Qualifications**
- A self-starter mind-set, with the ability to work under mínimal supervision and guidance
- Results driven and delivery focused.
- Enthusiasm, energy and determination to achieve results, including those achieved through influence on related teams
- Numerate and analytical and be able to provide insights
- Excellent communication skills
- Educated to degree level
- Experience in working with data analysis and segmentation
- Experience in the retail sector is desirable, though not essential
- Strong project management - ability to manage and deliver several campaigns at the same time
**Additional Information**
An opportunity like this at Frasers Group is for the fearless. The potential is massive, the experience unrivalled. To be able to make the most of it you need to live and breathe our principles:
- ** Think without limits** - Think fast, think fearlessly and take the team with you
- ** Own it** **and back yourself**:
- own the basics, own your role and own the results
- ** Be relevant - **Relevant** **to our people, our partners and the planet
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