External Communications Executive

7 months ago

London, United Kingdom Columbia Threadneedle Investments Full time

Where you’ll fit in & what our team goals are

You will be a valued member of the Corporate Affairs team, with responsibility for developing and delivering programmes of proactive media communications to support business objectives and targets, ensuring all activity is executed in line with company values, relevant policies and procedures.

Your responsibilities will include building relationships with tier 1 media, as well as day to day co-ordination of external PR agencies in order to deliver strong media coverage for Columbia Threadneedle in the UK and select key markets in Europe. To do to this you will deliver a programme of media relations activity to support business priorities, including key sales channels and priority products; building/maintaining strong internal relationships to enable effective collaboration; and monitoring, measuring and reporting media coverage to stakeholders.

**How you'll spend your time...**

The EMEA Corporate Affairs team is responsible for managing the organisation's reputation in the region, enabling the firm's strategic objectives and supporting business growth. The team's activities include internal and external communications, corporate and client messaging and community relations. The team is part of the Global Communications function and works closely with senior leaders and business teams across the global organisation.

The Corporate Affairs team has a broad remit to protect and enhance the firm’s reputation, and you will play a critical role in the team’s success by generating strong media coverage aligned with business needs and focus, whether across retail, wholesale and institutional investment markets or in key sectors such as Investment Trusts, Real Estate or Private Equity. Your role will be to manage media activities and campaigns to promote key insights, products and themes relevant to the business. You will act as press officer, responding to queries, co-ordinating media interviews and events, liaising and building relationships with journalists to generate positive media coverage and minimise negative coverage. Key to your success in generating relevant media coverage will be your ability to build a strong internal network to help source news and information from teams across the business and work with them as you meet your deliverables. Key topic areas will include investment themes and markets (including equities, fixed income, multi-asset, real estate and other alternatives), products and performance, stewardship, governance and responsible investment and corporate issues such as CSR topics.

Responsibilities will include:

- Working with the business and distribution teams in the UK and select key markets in Europe, to develop and deliver effective media strategies, campaigns and programmes to generate positive coverage in Tier 1 media to support business priorities and enable commercial success
- Acting as press officer, build and maintain good relationships with target media, issuing relevant information to journalists and responding to media enquiries
- Day to day co-ordination of PR agencies in the UK and select European markets to meet business objectives
- Delivery of press releases and other content for media, creating and pitching story ideas, and idea generation for, and execution of, programme of media events
- Brief spokespeople, creating effective briefing notes for spokespeople and hosting media interviews.
- Ensuring media database and distribution lists are kept up to date
- Organising media training and keeping the spokesperson log up to date
- Preparing coverage and activity reports for the wider team and business partners
- Acting as day-to-day contact for media database and media monitoring suppliers
- Ensuring content you create meets appropriate approvals, including regulatory requirements
- Working with the Head of External Communications to manage media issues to minimise negative media sentiment

**To be successful in this role you will have...**
- Strong track record delivering media coverage in financial services across media (trade and national) in the UK
- Demonstrable media relationships
- Ability to write effectively for a variety of audiences/topics
- Strong self-starter, ability to manage multiple, competing priorities within a fast-moving environment
- A team player, with the ability to work effectively with colleagues within an EMEA and global organisation.

**If you also had this, it would be great**
- Experience working in asset management, investment trusts, real estate and / or private equity communications
- Strong writing skills
- Track record of managing PR agencies
- Language skills (German) preferable

**About Columbia Threadneedle Investments**

Working at Columbia Threadneedle Investments you’ll find the promise we make to our clients is the same one we make to our employees: Your success is our priority.

Here, you’ll find growth and career opportunities across all of our businesses. We’re

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