Strategy Executive

4 weeks ago

London, United Kingdom Sainsbury's Full time

At Nectar 360, not only are we busy running and developing the best loyalty programme and getting to know our customer better than anyone else, but we are also working with Sainsbury’s suppliers and Nectar partners to create multichannel campaigns that utilise new technologies to monetise digital platforms. We work with brands to create targeting and inspirational content for our customers’ objectives which generate interest, awareness and/or sales for their products and brand.

**As a Strategy Executive you’ll**:

- Developing a deep knowledge of the Nectar360 business, including our insights and communications capabilities and Sainsburys corporate, commercial, and marketing strategies in order to champion the customer and recommend appropriate solutions
- Develop an understanding of our clients’ businesses to confidently share recommendations that align to key strategic brand and account objectives
- Interpret and explore client briefs, interrogate shopper data (using Sainsbury’s Insight Platform), benchmark data and market reports/data to create integrated, multi-channel media strategies including targeted and digital media
- Present your data-led recommendations to the client, working with other teams internally to convert and implement your plan
- Be responsible for the creation of innovative campaigns that are work and deliver on campaign objectives and ROI, and support with the evaluation process to ensure results are clear and actionable
- Support the Planning team in driving proposal standards e.g. creative use of insights to drive campaign direction
- Create tools that allow the effective communication of campaign activity & performance to Sainsbury’s trading teams
- Deliver ad-hoc projects i.e.: support of events on Sainsbury’s corporate marketing calendar

**Our Nectar360 Planning team would love to see**:

- A university degree or equivalent (marketing preferred)
- Good project management skills with experience working on multiple projects
- Good communication and presentation skills, with the ability to explain complex data/information in a simple way with great attention to detail
- Experience in Microsoft tools
- Able to build strong and effective relationships with clients through a collaborative approach to deliver quality data driven solutions
- Self-motivated, proactive and articulate with a keen interest (or ideally, experience) in customer data and communications
- To be a confident, articulate, inquisitive and creative individual

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