Social Media Specialist

4 months ago

Edinburgh, United Kingdom ApprovalMax Limited Full time

**Company Description** About ApprovalMax**

The company is successfully developing and is a rapidly growing B2B business. As part of the product team development strategy, we are looking for a Backend developer in the development team.

**Job Description** Responsibilities**
- Create the social media strategy to drive brand momentum and engagement across accounting ecosystems and communities.
- Create and share engaging daily content, including thought-leadership copy, images, and videos that promote the ApprovalMax brand.
- Ensure the social media strategy aligns with company goals and values.
- Measure the success of social media campaigns using KPIs.
- Stay on top of current social media trends and evaluate how the company can best participate.
- Monitor platform engagement and interact with users across social media posts each day.
- Moderate user-generated content.
- Collaborate with advocates and other business departments to ensure content is informative and appealing.
- Create social media editorial calendars and content schedules

**Qualifications** Experience/Requirements**
- Proven experience and success in a marketing or social media related role using LinkedIn, FaceBook, X, YouTube, HubSpot, HootSuite, or similar social media management tools.
- Must have Marketing and copywriting experience.
- A tertiary qualification in Marketing, or a background in accounting would be an added bonus.
- Demonstrate an understanding of sound social media strategies to increase followers and platform engagement.
- Strong creative mindset.
- Great attention to detail and strong planning and execution of agreed plans.
- Strong organizational and multitasking skills.
- Exceptional ROI-tracking skills, and ability to prove what is, or isn’t working
- Knowledge of multiple online marketing channels.

**Additional Information**
**What we offer**:

- Regular performance-based compensation reviews;
- 100% paid 20 business vacation days;
- 100% paid 10 sick leave days;
- Flexible hours;
- Remote work;
- Health & Wellness program - a bonus payment, which will cover 50% up to a total of 500 Euro annually of the amount spent on the following activities: medical services (except regular health insurance), fitness, sports activities (excluding sports equipment), stress management, body massage, weight management, yoga, traveling, etc.
- Reimbursement of co-working space;
- Reimbursement of professional development courses;
- Service years recognition financial reward;
- Parental leave support.

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