Digital Product Lead

3 weeks ago


Bracknell, United Kingdom Head Office Full time

**Critical purpose of the role**

As a Digital Product Lead (Customer Apps & Loyalty) you are the intersection between business, technology and user experience. You will be responsible for managing the product development process from product discovery and truly understanding the problems that are to be solved, to defining the area on which to focus and developing products that are desirable, feasible and viable from both a customer and business perspective.

Your success, and that of your product stream, relies on every team member understanding the vision and being passionate about the direction of travel. You will be responsible for shaping the product strategy for your stream, ensuring all teams can translate the strategy into prioritised and actionable units of work for the Development teams and deliver a best-in-class customer and user experience across multiple digital channels.

You will be passionate about developing technology capabilities to support current and future customer needs and obsessed with optimising your product.You will be expected to lead by example, with a hands-on approach, coaching and developing a team of expert Digital Partners.

**Primary Outcomes & Accountabilities**
- Set the long-term strategy for Waitrose Customer Apps
- Translate strategic decisions and direction into a clear plan and set of objectives and key results (OKRs) for your stream to ensure customer and commercial targets can be achieved.
- Establish a shared vision that is founded in market research, insight obtained through a deep empathy with customers and end users and a thorough understanding of the problems business stakeholders are trying to solve.
- Be clear on the relationship between the Product Strategy and the Product Roadmap, creating a roadmap of incremental improvements and iterative development that takes your Product stream towards its vision and maximises value from the Product.
- Develop and hold the overall plan for the Product stream that encompasses all elements of technical and non technical build ensuring dependencies are understood and release dates or time frames are tracked and managed appropriately.
- Hold a clear view of our target customer profiles and users, identifying their mission, pains and gains and clearly state the value proposition of your Product.
- Drive the end-to-end product life cycle development, including key events such as product-market fit, go-to-market strategy and monitoring and tracking the performance of products (including live incident reviews).

**Essential Experience**:

- Demonstrated ability in Product Leadership via strategic thinking and planning 3-5 year product horizons
- Comprehensive understanding of the market landscape, both through a technology and a competitor lens.
- Experience leading cross-functional teams in multiple locations
- An excellent communicator and storyteller, presenting concepts and ideas in different formats, depending on context.
- Strong analytical and commercial mindset.
- Ability to simultaneously manage multiple priorities while adhering to time-sensitive deadlines.

**Desired Experience**:

- History of developing and growing Product Management talent.
- Experience developing apps
- Experience in retail or ecommerce

**For internal use only**:
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