Digital Marketing Director

4 days ago


Bracknell, Bracknell Forest, United Kingdom Recruitment Revolution Full time
Overview
Sally Beauty, a leading UK professional hair and beauty products distributor, seeks a skilled CRM/Email Senior Marketing Executive to lead the strategy and manage the team responsible for digital communications across multiple key markets.

Key Responsibilities
- Own the design and delivery of impactful digital communication campaigns, including BAU initiatives, automated programs, and CRM activities, tailored for both Trade and Retail customers.
- Leverage cutting-edge technology (Emarsys) and data insights to implement optimal solutions for automation, personalization, and an omnichannel approach.
- Ensure digital communications are strategically aligned with broader business objectives and engage customers effectively.

Requirements
- 5+ years of retail marketing experience, preferably in email, SMS, digital, and CRM marketing campaigns.
- Proven ability to create eye-catching digital assets using Adobe CC or similar tools.
- Strong organizational skills to juggle multiple projects and maintain a cool under pressure environment.
- In-depth knowledge of E2E direct marketing and CRM digital communications.

Benefits
- Competitive market salary (£50,000 - £70,000 per annum).
- Hybrid working arrangement (3 days at home, 2 days Bracknell HQ).
- Opportunities for growth and professional development within a dynamic industry.
- Collaborative work environment with a passionate team.

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