Business Development and Marketing Manager

1 day ago

Twickenham, United Kingdom Royall Appointments Full time

Leveraging a track record in experience design that spans half a century, our client creates immersive audience engagements which harness the power of technology, content and their many production services - delivering extraordinary experiences to millionsof people around the world.

Their strength is inspired by the diversity of the 2,400 professionals working in and around 40 major cities worldwide and from the depth of their understanding of different cultures and industry practices. Backed by about 100,000 sq. m. of modern productionfacilities, our client is a global leader empowered with the capability to achieve their clients’ missions across multiple activation platforms - from exhibitions and events, retail, themed environments, visual identity, sports sponsorship, marketing and overlays,and venue management and consultation; to content, sponsorship activation, below-the-line and above-the-line engagement marketing, and digital and technology solutions.

Responsibilities and qualities
- Responsible for the overall management of all strategic and operational Marketing and Customer Relationship activities.
- Provide market feedback to the General Manager regarding competitive offerings, prospect needs and generate new business development ideas.
- Take ownership of the management of the sales and marketing functions of the business.
- Implementing and executing targeted marketing campaigns to generate leads and win new business through communicating, meeting and networking.
- Planning and coordinating the implementation of business plans and the penetration of new markets. Excellent presentation skills, good communicator both internally and externally.
- Meeting and liaising with clients to discuss and identify their needs and requirements.
- Work with client prospects on helping to solve their strategic challenges through activation; demonstrate sound strategic understanding
- Working to stringent targets, the job holder will be required to adopt a professional and knowledgeable approach to each new business call.
- Drive increased revenue and profit to achieve the Company's ambitious growth.
- High energy, problem solving, self-starter, targets and results orientated, proactive individual with a high sense of urgency.
- Be positive, a motivator and leader in generating new business.
- Demonstrates a high degree of poise, patience, and flexibility.
- Working closely with the project team to upsell and cross sell whenever possible to existing clients.
- To work, collaborate and coordinate with Corporate and Regional Marketing Teams in joint marketing and business development.
- Able to work successfully and efficiently with mínimal supervision yet seeks and takes direction appropriately.
- Possesses a track record of consistently conducting himself/herself in a transparent and ethical manner with the highest degree of integrity.
- Highly organized with ability to handle multiple tasks to meet strict deadlines.
- Excellent time management and multi-tasking skills.
- Demonstrates a commitment to further expanding knowledge base to drive change.

Experience Requirements
- Graduate or post-graduate experience in event / experiential planning with a global company environment, agency or media/ news organisation.
- Minimum 5/6 years’ working experience in New Business Development role with a proven track record in the Events and Exhibitions industry.
- A strong marketeer with a proven ability to create great marketing and turn it into great new clients.
- Ownership of budgets or targets, monitoring, reviewing and weekly reporting to Senior Management of actual results.
- Experience of utilizing technology, digital and social media tactics in Total Brand Activation.
- Technology industry interest and understanding is a plus.
- Excellent supplier knowledge and negotiating skills.
- A good/advanced working knowledge of the MS Office Suite (PowerPoint, Word, Excel)

This position would suit: Client Services Director Agency, Agency Client Services Director, Account Director Live Events, Account Director Communications, Client Services Director Events, Events Services Director, Head of Client Services, Director of ClientServices, Business Development Director, Head of New Business, New Business Director, Head of Business Development, Client Acquisition Director, Business Development Manager

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