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Hla Commercial Lead

4 months ago


Farringdon, United Kingdom Save the Children Full time

Save the Children UK has an exciting opportunity for an influential individual with experience of securing and growing trading incometo join us as our **Commercial Lead in our Humanitarian Leadership Academy (HLA) **to lead and manage commercial activity for the HLA-E (trading arm), selling both existing and new products & services from HLA's innovative learning offering and the new event series & digital community to organisations in the corporate, humanitarian and development sectors.

**About Us**

This role will sit within the Humanitarian Leadership Academy (HLA) - a global learning initiative with a mission to enable people to prepare for and respond to crises in their own countries. Sitting within Save The Children as a specialist social enterprise unit, the HLA provides quality learning opportunities to support individuals and organisations, ultimately supporting the humanitarian sector to adapt and become more locally-led. Our learning initiatives are reaching over **680,000 individuals across 195 countries and 1.2 million on social media**, creating sustainable and transformative impact to local communities across the world.

As part of an exciting new strategy, HLA is looking to grow its commercial arm, the HLA Enterprise (HLA E). The HLA E operates trading activities including established high quality online learning products & consultancy services for the humanitarian and development sector and the launch of our new event series & digital community, the Humanitarian Xchange.

‘Kaya' is a unique and unrivalled digital learning platform upskilling and empowering the next generation of humanitarians. In addition to the free learning opportunities it offers to individuals, Kaya offers a range of solutions to help organisations curate, create and share their own high-quality learning. Kaya produces its own content as well partnering with 65 contributors to offer 500+ courses in multiple languages on the platform. Of the top 10 countries accessing Kaya, eight of those are classified as being in crisis. The model has a proven track record of enabling learning for the humanitarian sector, with 680,000 users in 195 countries and we are now looking to broaden our audiences globally and create new products and services that enable us to generate sustainable revenue to support the growth of Kaya and the HLA.

The Humanitarian Xchange events & digital community will convene the humanitarian sector globally through in person & virtual hybrid engagement, launching in February ‘24, and we are now looking for an exceptional Commercial Lead to support in unleashing the potential of Kaya as a Marketplace platform, help launch the Xchange and support our vision of a world where everyone has the capabilities to handle crises, ultimately saving lives.

**About the role**

As the Commercial Lead you will lead and manage commercial activity for the HLA-E (trading arm), selling both existing and new products & services from HLA's innovative learning offering and the Xchange to organisations in the corporate, humanitarian and development sectors, as well as those involved in social impact.

You will lead on the delivery of the business development and go to market strategies for HLA E, managing the acquisition for all new, and renewals of existing, HLA trading arm partners. This involves identifying clients, working with HLA teams to create awareness of our products and services with those identified, converting enquiries, upscaling existing partners, and building the portfolio of new partners.

Working collaboratively with colleagues from across the HLA team you will identify, develop and nurture current and new client relationships to enable the successful growth and sustainability of HLA's work. The focus will be to increase trading income, and support in the development of new innovative income streams.

**In this role, you will**:

- Lead in the delivery of the new HLA E business development and sales strategy
- Support in the development of a new go to market strategy to diversify and grow HLA E's commercial revenue in-line with new product lines
- Secure income from the sale of existing and new products and services to generate a revenue of _approximately £325,000 in 2023 _
- Oversee HLA E's business development prospecting and pipeline activity, ensuring we have identified the right mix of customers to meet our trading income targets
- Proactively seek out new funding partners in line with the new implementation of a Go-To-Market Strategy for the HLA's platforms, products and services, as well as securing new opportunities to raise unrestricted income
- Identify new opportunities in the market for HLA's learning solutions, products and services
- Successfully managing and enhancing the customer journey to increase conversion and support in the management of key performance metrics (income, profitability, pipeline value, cost per acquisition, conversion rate, return on investment, lifetime value)
- Work clos