Head of Digital Pr

5 months ago

London, United Kingdom Finixio Full time

Are you an established Head of Digital PR, looking to join a dynamic & forward thinking Affiliate business?

Looking for a flexible, remote role so you can work from anywhere in the world?

Finixio is a leading affiliate marketing company and we own and operate 100+ global financial and iGaming websites, providing independent and unbiased information to help consumers make informed decisions about different products and services. With a growing audience of over 10 million monthly visitors, we are looking for a Head of Digital PR to join our dynamic 100% remote team.

If you are a creative and strategic thinker with a passion for digital PR and outreach, and you thrive in a dynamic and fast-paced environment, we want to hear from you

**Responsibilities**:

- The Head of PR is responsible for increasing the brand awareness, trustworthiness and authority of our various brands with PR outreach and viral campaigns
- Responsible for creating, overseeing and executing the PR strategy for our casino, fintech and crypto websites
- Responsible for acquiring organic, highly topical relevant, strong backlinks from our PR efforts - across multiple verticals and geographies.
- Managing a team of editors that assists with content creation, later integrating the existing sports PR team into this team
- Responsible for building a strong relationship and network between journalists and Finixio within the verticals Finixio are active
- Create PR strategies for each of our brands ensuring continuous improvement of the brand strength by acquiring organic links from ex. outreach
- Lead the ideation and execution of PR strategies, especially within fintech, crypto and casino
- Scaling outreach using tools and automation
- Maximize ROI on PR efforts measured in links acquired pr. cost

**Core tasks**:

- Create PR strategies for each of our brands ensuring continuous improvement of the brand strength by acquiring organic links from ex. outreach
- Lead the ideation and execution of PR strategies, especially within fintech, crypto and casino
- Scaling outreach using tools and automation
- Maximize ROI on PR efforts measured in links acquired pr. cost

**Requirements**:

- Proven experience in Digital PR and outreach, preferably in the iGaming/financial services industry
- Experience building teams/ experience managing a small team
- Strong analytic and data-driven mindset
- Strong understanding of SEO and the value of organic links
- Excellent writing skills with the ability to develop compelling pitches and press releases.

**"What’s in it for me" we hear you ask?**
- A brilliant opportunity to grow your career & work with a fun, fast-paced & growing company, prepared to let you shine
- An entrepreneurial environment where you learn more every day (we more than welcome and support people with their own projects)
- Build an organisation right from the "beginning"
- Personal responsibility with a ton of autonomy
- Truly remote working (Work anywhere in the world)
- 33/30 free paid days
- Market leading remuneration and bonuses + revenue/profit shares available
- Professional development and ongoing learning
- An international team with over 40 nationalities

**About us**:
Based in Central London, but adopting a flexible and remote approach; Finixio is a Lead Generation and Affiliate Marketing company, building websites appealing to audiences worldwide. Our sites cover news, education, comparison and reviews, within the following exciting niches:

- Cryptocurrency
- Forex & Online Trading
- Stocks & Shares
- Personal Finance, Loans, Banking
- Cyber Security & Software Technology
- Casino & Online Gaming
- Health & Nutrition

As part of a wider group, Finixio was formed in 2018 and is currently home to over 100 Websites / Brands - with more in the pipeline. It is a fantastic time to join our team of specialist digital marketers. With proven track records in our respective fields - we are well funded, highly profitable (yes, already), and primed for significant growth.

**At Finixio, we Value**:

- Entrepreneurial spirit: We take initiative and seek out a new opportunity
- Excellence: We strive for the best in everything we do
- Collaboration: We believe the best ideas come from working together
- Innovation: We embrace new ideas and technologies

**Our Culture is**:

- Diverse and Inclusive
- Committed to continuous learning and development
- Focused on work-life balance and flexibility
- Celebrate our success and learning from failures
- Fun and supportive, where everyone is genuinely encouraged to be themselves

Finixio is an equal opportunity employer and we welcome applicants from ALL backgrounds.

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