Marketing Operations Manager

2 weeks ago


London, United Kingdom Career Moves Group Full time

**Marketing Operations Manager - Music**
**London | Hybrid**
**Competitive salary**
**Perm**Are you looking to be a part of a collaborative, results driven team within a global brand who values diversity and inclusion and who is looking for help from a creative problem-solver with strong analytical skills to shape and deliver their future facing eCommMarketing growth strategy to ensure and grow the connection between artists and their fans?
**Your skills and experience will include (but not be limited to)**:

- Implement & manage social commerce within each Shopify instance, working closely with artists, labels and our client’ in house agency to run an effective strategy for each live channel.
- Build a centre of excellence for Social Commerce + onsite SEO and carry the implementation & ongoing management of onsite SEO across the new Shopify 2 stack
- Collaborate with the Digital Marketing Manager on opportunities for paid campaigns & keyword research for their owned & operated sites
- Analyse and communicate marketing performance, using analytical insights to create actionable strategies to support customer growth and engagement
- Building out analytics across the business to ensure our client delights fans and artists alike
- Work with Head of Site Experience & Head of Demand on best practice UI using our client’s AB Testing toolkit and research & outline further opportunities for A/B testing for our client’s artist, retail & evergreen sites

**To be successful in this role you will need**:

- Experience in managing marketing campaigns performance across paid digital marketing such as Social, Programmatic, SEO and reporting back to business leadership
- E-commerce experience with a background in managing D2C sales & channel partnerships
- Experience using: Business Manager [Meta], Google [GA, GMC, Ads & YouTube] & TikTok
- Strong analytical skills, experience with large data sets and interpreting data analysis (quantitative and qualitative data) into meaningful strategy
- Experience of implementing social commerce strategies, from an advertising and operation perspective
- Experience using Shopify



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