Biddable Media Executive

6 months ago

London, United Kingdom Wolf & Badger Full time

Wolf & Badger is on a mission to make retail fair. Working to support our community of 2000+ independent designers from around the globe, we connect customers with ethically sourced fashion, design, home and beauty through our online marketplace and flagship stores in London, New York City and Los Angeles. We are a rapidly growing scale-up business, now entering an exciting new phase of growth and looking to expand our team of c.120 people currently located between London, New York and Los Angeles. We are a Certified B Corporation, with social and environmental purpose at the core of everything we do, read more about us here.

We are looking for a Marketing Executive with experience scaling up Meta and/or Google ads (both preferred) for an ecommerce business to join the team in this key role in helping drive efficient customer acquisition on the Wolf & Badger platform worldwide. This role will report directly to the Head of Performance Marketing and will help drive the continued development of efficient customer growth across the Wolf & Badger marketplace internationally, particularly in the USA. The role will include day-to-day responsibility for managing high budget Meta and Google accounts which drive customer acquisition across the global business, and helping scale new channels including TikTok and Pinterest. You will work closely with the wider marketing teams, and have direct relationships with Meta, Google and our other key channel partners. Your goal will be to drive efficient and sustainable growth in customer revenue through paid channels within allowable costs.

**Main Duties**

As Biddable Media Exec, you will provide strong analytical capabilities combined with a capacity for creative thinking to ensure that the Wolf & Badger platform continues to scale sustainably through its paid marketing efforts, as well as supporting improvements to landing page conversion rates. You will manage the significant marketing budgets worldwide across all paid channels, help develop a world-class end-to-end customer experience, nurture a customer-first mindset and seamlessly develop our proposition for customers as we grow internationally. You should be able to support the implementation, tracking and reporting on our customer acquisition strategy on biddable channels.

In this role, you will:

- Work with Revenue and ROAS targets across channels, including management of the daily marketing channel performance, attribution and reporting
- Allocate and track 7-figure monthly marketing budgets, helping ensure efficient spend and driving daily optimisations across Meta and Google
- Test new paid marketing channels and strategies to drive overall efficiencies on channels including TikTok and Pinterest
- Optimise campaigns to hit revenue and ROAS targets
- Support with affiliate, influencer, CRM, SEO and other marketing opportunities in collaboration with the wider marketing teams, particularly where this interfaces with biddable media strategies
- Use tools including Excel, Looker and GA4 to evaluate and report on customer acquisition
- Support with the development of creative campaign ideas and strategies to build brand awareness on new and existing channels in order to drive better overall performance
- Oversee management and iteratively improve the use of large product feeds (containing 100k+ SKUs) to help drive incremental performance improvements on paid channels
- Collaborate with the wider marketing and merchandising teams to help execute consistent marketing campaigns across channels and on-site across our various international markets
- Execute a ‘test and learn’ approach to performance marketing initiatives and help manage landing page conversion rate improvements in conjunction with Product and Merchandising
- Act as a role model for our company values of Fairness, Innovation and Execution

**Requirements**:

- Hands on experience in Biddable Media / Performance Marketing, ideally in-house with a scale-up ecommerce or consumer business; marketplace experience is preferred
- Prior responsibility for managing significant budgets on Google Ads and/or Meta with the ability to drive ROAS improvements across channels
- Strong Excel/GSheet skills and the proven capability to handle measurement and reporting across multiple platforms
- Experience managing Google Merchant Centre and/or Meta Commerce Manager (both preferred)
- Experience with web analytics platforms such as GA4

**Desired Skills and Personal Qualities**
- Knowledge of SQL or Google Ads scripts would be a benefit
- Combination of a creative, data-driven and technical mindset in order to tie together the various functions that help drive effective customer acquisition on an e-commerce marketplace
- Commercial acumen and highly numerate, coupled with a passion for “the customer” and a relentless drive for results in order to deliver sustained growth in customer acquisition
- Skilled in managing substantial marketing budgets, willing to adopt

  • Biddable Media Executive

    6 months ago

    London, United Kingdom The Recruitment Consultancy Full time

    This is an exciting period of transformation for our client who is now looking to recruit a Biddable Media Executive. This is a full time role, working 35 hours per week, Monday to Friday. You will be based at either their London or Woking office and hybrid working is available. For this role you will need to be a proactive Digital marketer with good...

  • Biddable Media Executive

    5 months ago

    London, United Kingdom The Recruitment Consultancy Full time

    This is an exciting period of transformation for our client who is now looking to recruit a Biddable Media Executive. This is a full time role, working 35 hours per week, Monday to Friday. You will be based at either their London or Woking office and hybrid working is available. For this role you will need to be a proactive Digital marketer with good...

  • Biddable Media Specialist

    1 week ago

    London, Greater London, United Kingdom round8 talent search Full time

    Job Title: Biddable Media SpecialistEstimated Salary: $65,000 - $85,000 per year.About Round8 Talent Search:We are a dynamic and exciting digital media agency looking for a talented Biddable Media Specialist to join our team. As a key member of our PPC department, you will be responsible for managing and optimizing biddable media campaigns to achieve...

  • Biddable Media Executive

    6 months ago

    London, United Kingdom Budweiser Brewing Group UK&I Full time

    Seniority Level: Entry level Dreambig Draftline We’re the award winning in-house agency of AB InBev. Creatives, strategists, producers, and marketers gathered from all over Europe revolutionizing the way we do marketing in our company. Our mission is to unleash creativity by making more culturally relevant, award-winning and future proofed work from...

  • Senior Account Manager

    4 days ago

    London, Greater London, United Kingdom Safetycodes Full time

    Safetycodes is a leading agency specialising in biddable media campaigns. As a Senior Account Manager, you will play a key role in driving business growth by developing and executing innovative strategies across multiple channels.About the CompanyWe pride ourselves on innovation and have won numerous awards for our best campaigns across various channels. Our...

  • Biddable Media Specialist

    2 days ago

    London Area, United Kingdom OMD UK Full time

    OMD UK is seeking an experienced Paid Advertising Manager to lead and optimize our biddable media campaigns. As a key member of our team, you will be responsible for managing multi-channel biddable campaigns across Paid Search & Paid Social, with a focus on driving performance and delivering results.The ideal candidate will have experience in managing...

  • Biddable Account Manager

    3 months ago

    London, United Kingdom Starcom Full time

    Job Description The role of the Biddable Account Manager focuses on delivering best in class campaign strategy activation, optimisation and analysis for Primark. Campaigns objectives include branding, awareness, footfall driving and direct response. You will be working very closely with a senior executive and an executive, with the opportunity to...

  • Marketing Graduate

    4 months ago

    London, United Kingdom Zoro UK Ltd Full time

    COMPANY DESCRIPTIONZoro UK is a wholly owned subsidiary of Grainger (NYSE: GWW), a global industrial supplier with headquarters in Lake Forest, IL, USAWe are a new business in the Industrial MRO market, looking to increase our share of the market, through a proposition that is focused on the needs of our customers.The Zoro teams are in London and...

  • Marketing Graduate

    4 weeks ago

    London, United Kingdom Zoro UK Ltd Full time

    COMPANY DESCRIPTIONZoro UK is a wholly owned subsidiary of Grainger (NYSE: GWW), a global industrial supplier with headquarters in Lake Forest, IL, USAWe are a new business in the Industrial MRO market, looking to increase our share of the market, through a proposition that is focused on the needs of our customers.The Zoro teams are in London and...

  • Biddable Media Professional

    5 days ago

    London, Greater London, United Kingdom DemandMore Full time

    At DemandMore, we are committed to helping talented individuals launch their careers in digital marketing. As a Graduate biddable Media Executive, you will have the chance to develop valuable skills, work on exciting projects, and collaborate with a dynamic team. We believe that a well-rounded education, combined with practical experience, is the key to...

  • Senior Biddable Media Executive

    5 months ago

    London, United Kingdom Gravity Global Full time

    Reporting into and mentored by a Director and Head of Biddable. The role will provide room for growth and the opportunity to be involved in diverse and challenging projects across our global agency network. As a result of the continued new business wins, the biddable and wider paid digital marketing team is actively recruiting multiple roles responsible for...

  • Biddable Media Executive

    6 months ago

    London, United Kingdom Moonpig.com Full time

    **_Our Ways of Working:_** - We believe that we do our best work when we are together, but also appreciate that everyone works in different ways. That’s why we operate with three working models which look to define where and how our people work - Remote, Hybrid, Site/Office - based._ Although we believe the majority of our people will choose our hybrid...

  • Biddable Media Specialist

    5 days ago

    London, Greater London, United Kingdom Starcom Full time

    Bid Management Expertise:Create and execute comprehensive digital campaigns across various social platforms, including Facebook, Google, and Instagram.Develop and maintain deep knowledge of biddable advertising strategies, particularly focusing on Facebook and Google.Analyse campaign performance data to optimise and improve campaign results.

  • Media Account Executive

    6 months ago

    London, United Kingdom EssenceMediacom Full time

    As a member in a unique agency that's pioneering the media marketing world, you will share in the responsibility of its success, as well as its rewards. **Job Purpose** The Media Activation Executive is responsible for contributing to the execution of biddable media activity (and display media bought on a reservation basis). This involves building strong...

  • Director of Biddable Operations

    1 week ago

    London, Greater London, United Kingdom ENGINEERINGUK Full time

    About the Job:We're seeking an experienced Biddable Account Manager to join our team at ENGINEERINGUK. As a key member of our account management group, you will be responsible for planning, executing, and optimising campaigns across multiple platforms (Google, Microsoft, Meta, TikTok, LinkedIn, Snapchat, etc.).You will oversee budget activity, ensure...

  • Biddable Executive

    6 months ago

    London, United Kingdom Moonpig.com Full time

    **Work with us** At Moonpig Group our mission is to help people connect and create moments that matter. We are an international group, comprising the Moonpig, Buyagift and Red Letter Days brands in the UK and the Greetz brand in the Netherlands. We were founded with a goal to disrupt the traditional greetings industry. Two decades on, we’re an...

  • Biddable Account Director

    4 days ago

    London, Greater London, United Kingdom Safetycodes Full time

    Are you a seasoned professional looking for a new challenge? Do you have a passion for biddable media campaigns? If so, we want to hear from you!About the RoleAs a Senior Account Manager at Safetycodes, you will be responsible for leading biddable media campaigns across multiple channels, including PPC, Paid Social, Display, SEO, Content, OOH, Audio, Video,...

  • Media Activation Account Executive

    6 months ago

    London, United Kingdom EssenceMediacom Full time

    **Media Activation Executive (Entry Level)** The Media Account Executive is responsible for contributing to the execution of biddable media activity (and display media bought on a reservation basis). This involves building strong cross-channel knowledge and developing supplier relationships to support flawless delivery of testing plans & media plans via...

  • Digital Marketing Specialist

    1 week ago

    London, Greater London, United Kingdom Havas Media Group Spain SAU Full time

    Paid Social & Programmatic Account ManagerAbout the Role:We are seeking a skilled Digital Marketing Specialist to join our team as a Biddable Executive. This is an exciting opportunity to work on Paid Social and Programmatic campaigns, driving business growth and delivering measurable results.Key Responsibilities:Campaign Execution: Manage daily campaign...

  • Paid Media Executive

    6 months ago

    London, United Kingdom ThirtyThree LLP Full time

    **Collaborate. Innovate. Deliver.** As a Paid Media Executive, you’ll focus on our biddable media platforms, working alongside the Media Strategists and Planners, with the support of our Paid Media Specialists, for the duration of each campaign, providing best advice and the latest trends and innovation across your channels. We are looking for someone...