Marketing Executive

3 weeks ago


London, United Kingdom Robertson Sumner Ltd Full time

An exciting opportunity has arisen for a passionate Marketing Executive to join a vibrant marketing team managing a set of technology brands. You will be joining a fast growing manufactuer of high quality peripherals and consumables. You will be responsiblefor leading and overseeing the development of marketing plans, based upon market analysis, account priorities and commercial objectives.

Using analytics and communicating with our sales and account managers, you will identify improvement opportunities to ensure ROI is maximised and commercial challenges are addressed.

Role Responsibilities

Strategic Planning:

- Develop fully integrated strategic promotional plans with vendors to drive commercial targets
- Writing briefs and setting expectations so that campaigns are delivered in time and budget
- Manage all marketing budgets (with PM’s and Account team) to ensure maximum exposure within accounts and campaigns deliver an ROI
- Develop and align quarterly marketing plans with key strategic partners
- Ensure alignment with internal stakeholders to execute a fully integrated campaign

Partner Marketing Collaboration:

- Building relationships with customers to influence execution & unlock opportunities
- Develop strong relationships with partners, encouraging open, two-way communication channels
- Clear reporting of campaign plans to the business
- Communicate feedback from channel partners to relevant stakeholders

Campaign Management:

- Clear alignment of channel creative to brand guidelines - both CMS and partner guidelines
- Monitoring activity to ensure partners execute per the agreed plans
- Communicate campaign effectiveness and ROI evaluation to the business


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