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Digital Communications and Media Specialist
3 months ago
At Publica we are dedicated to serving our communities and enhancing the lives of our residents. Our mission is to ensure effective communication, engagement, and service delivery across our partner councils.
**About the role**
As the Digital Communications and Media Specialist, you will play a pivotal role in developing and expanding the social media presence of our district councils, while also overseeing media engagement strategies to safeguard and enhance our reputation. You will analyse data, trends, and best practices to drive improvements across our digital channels, ensuring that our communications resonate with our diverse audience.
Key Responsibilities:
- Lead the development and growth of the social media presence for three district councils, enhancing reach and engagement across all platforms.
- Coordinate media engagement efforts across the team, collaborating with colleagues to uphold the highest standards in press releases and media handling, thereby safeguarding our partner councils' reputation.
- Analyse data, trends, algorithms, and best practices to recommend and implement changes that optimise our digital channel.
- Deliver digital communications to residents through e-newsletters and other channels, ensuring timely and relevant information dissemination.
- Create and curate high-quality social media content tailored to specific audiences, aligning with council priorities and objectives.
- Manage incoming media inquiries directed at the partner councils, organising written responses or interviews as necessary to protect and promote the organisation's reputation.
**You will need**:
- A qualification in your area of expertise, equivalent to BTEC, HND, HNC, NVQ level 4/5 or relevant experience of five years
- GCSE Maths and English or equivalent to grade C/4 or higher
- A good understanding of the social media landscape including in-depth knowledge of different social media platforms including Facebook, Twitter and Instagram
- Experience in producing creative, varied content for a range of digital channels including written copy, video and graphics
- Experience in managing a social media channels for an organisation, monitoring analytics and driving best practice
For more information about this role please see the Job Description/Person Specification.
**Special Conditions**:
- Use of a car for work purposes
**Who are we**:
Publica is a unique place to work - we’re a local government organisation with a twist Publica wants to transform the way local services are delivered. To help do this we have started to fundamentally rethink the way we design our services in the digital era so that Publica is a customer focused organisation driven by real user needs.
**What can we do for you**:
- Agile working allowing a mix of home and office working
- Flexible working arrangements _(depending on the role)_
- 27 days paid annual leave (pro rata if you are working part time) plus bank holidays and an extra two volunteering days off a year for you to support a charity of your choice
- Health cash plan giving you cash back on health, dental and eye care
- Pension scheme with a good employer contribution of 5% of your earnings
- Employee Assistance Programme 24/7, providing positive, preventative and supportive advice and counselling to deal with everyday events and issues
- Cycle to work scheme
- Salary sacrifice car lease scheme with huge tax and NI savings to be made on electric cars
- Access to digital financial advice (covering your pension scheme, mortgages and other finances)
- Generous sickness cover above statutory entitlements
- Additional income protection, covering 50% of your salary for potentially a further five years if you are unable to work due to sickness or injury
- Life assurance, currently four times your annual salary
These are just a handful of the benefits that you can enjoy when you join us
Our organisation is committed to safeguarding the welfare of vulnerable adults, young people and children. Safer recruitment practices are applied to all job vacancies
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