![Amberta LTD](https://media.trabajo.org/img/noimg.jpg)
Social Media Specialist
4 weeks ago
Amberta - We create the best jewellery you can gift
Amberta was founded in the vibrant city of Edinburgh. With global ambitions and a devoted team, we are committed to our core values of curiosity, diversity, self-development, integrity, and teamwork. If you share our passion for jewellery and online retail, and possess a talent for elevating brands through social media marketing, we invite you to join our journey towards becoming a leading global brand.
**Role Description**:
As our Digital Marketing Executive (Social Media), you play a pivotal role in shaping Amberta's presence across various social media platforms. Your responsibilities include creating engaging content, managing paid advertising campaigns, and analyzing performance data to drive brand awareness, customer engagement, and website traffic. You will work closely with our Ecommerce Marketing and Graphic Design teams to develop a cohesive and dynamic social media strategy that aligns with Amberta's brand values and marketing goals. This role is crucial for our Marketing Team's success.
**Key Responsibilities**:
- Social Media Management:_
- Develop and execute a comprehensive social media strategy across platforms such as Instagram, Facebook, LinkedIn, and Twitter.
- Create and schedule engaging posts, stories, and ads that reflect Amberta's brand voice and appeal to our target audience.
- Monitor trends and adapt strategies to leverage emerging platforms or features that can enhance brand visibility and engagement.
- Paid Advertising:_
- Design and manage targeted advertising campaigns on social media platforms to increase brand awareness, drive traffic to the website, and generate sales.
- Analyze campaign performance and adjust strategies based on data insights to ensure optimal ROI.
- Performance Analysis:_
- Utilize social media analytics tools to track the effectiveness of campaigns and social media activities.
- Report on key metrics such as follower growth, engagement rates, and website traffic generated from social media channels.
**Essential Qualifications and Skills**:
- Excellent verbal and written communication skills.
- Strong proficiency in social media platforms and advertising tools.
- Ability to analyze data and translate insights into actionable strategies.
- Strong creative skills in content creation and digital marketing.
- Experience in content strategy and digital advertising.
**Requirements**:
- Bachelor’s degree in marketing or a related field.
- Proven experience in social media management and digital advertising.
- Understanding of branding, customer engagement, and online marketing strategies.
**What we offer**:
- Permanent position with a 38-hour working week.
- Flexible schedule and work-from-home Fridays.
- Off day on your birthday.
- 28 days of holiday plus an additional day per year of service.
- Private medical insurance and cashback for dental and optical expenses.
- Sick leave and medical appointment leave.
- Convenient location close to Edinburgh City Centre.
- High-end equipment and an exceptional working environment.
- Opportunities for career progression within the company.
- Regular events organized by our social committee to celebrate successes and foster a positive working environment.
- CV
- Portfolio - showcasing your work on social media
- Cover letter
**Job Types**: Full-time, Permanent
**Salary**: £26,200.00 per year
**Benefits**:
- Additional leave
- Casual dress
- Company events
- Company pension
- Employee discount
- Free parking
- On-site parking
- Private dental insurance
- Private medical insurance
- Relocation assistance
- Sick pay
- Store discount
- UK visa sponsorship
- Work from home
Schedule:
- Flexitime
- Monday to Friday
- No weekends
Ability to commute/relocate:
- Edinburgh: reliably commute or plan to relocate before starting work (preferred)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Social media marketing: 2 years (preferred)
- Digital marketing: 2 years (preferred)
Work authorisation:
- United Kingdom (preferred)
Work Location: In person
Application deadline: 24/03/2024
Expected start date: 08/04/2024
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