Franchise and Trade Marketing Executive

4 weeks ago


London, United Kingdom Paul Smith Full time

Paul Smith is one of Britain’s leading independent design companies. We champion positivity, curiosity and creativity. These qualities underpin every Paul Smith design, whether it’s a shirt, a shop or a special collaboration. Reaffirming the values that Paul set down in 1970, ‘classic with a twist’ remains the guiding principle of the company. Happily positioned between high fashion and formalwear, while taking reference from both, Paul Smith has always been proud to stand apart.

As a Franchise & Trade Marketing Executive, you will be required to co-ordinate the following Franchise and Trade activities: marketing planning, creative development and activation for all Franchise markets in Eastern Europe, Asia, America, Middle East and Africa.

**The Role**
- Collate seasonal marketing plans and budgets for Franchise partners, making sure this is in line with contractual agreements.
- Maintain knowledge of Wholesale and Franchise territories ensuring regular competitor analysis is undertaken, to benchmark creative output or improve Paul Smith's positioning in the marketplace.
- Coordinate between the Paul Smith team, social media agency and partners for the digital ecosystem in China.
- Ensure that Franchise and Wholesale partners receive all seasonal assets.
- Manage all imagery requests for Franchise and Wholesale partners.
- Liaise with the Press team to assist with Wholesale product sample requests. Keep a log of all product requests for both Wholesale and Franchise and manage all returns.
- Assist the Trade Marketing Manager with budget spends for Wholesale and raise purchase orders.
- Create and maintain an archive for past and current projects.

**Your Skills and Experience**
- Fluent in Mandarin and English, both written and verbal.
- Credible experience of working with Franchise and Wholesale partners in a Marketing capacity for a fashion or lifestyle brand.
- Experience working within Marketing or Sales in a fashion or distribution company.
- Able to operate a Mac and PC using MAC OS and Windows packages, advanced user of Microsoft Office Suite.
- Able to analyse and interpret financial data quickly and accurately.
- Strong administration skills and experience working with confidential information.
- Desirable to have experience working with international Franchise partners.
- Commercial awareness.

**Who you are**
- Excellent communication skills both written and verbal.
- Highly systematic and methodical, able to produce accurate financial reports.
- Excellent negotiation and interpersonal skills.
- Team worker who can build effective working relationships and be assertive when necessary.
- Self-motivated, organised, able to plan and prioritise to stay calm under pressure.
- Has an interest in fashion with a knowledge of the international fashion market.
- Ability to work extended hours over busy periods and can travel for the role, if required.

**What’s in it for you**
- A generous clothing allowance.
- A discretionary discount on PSL goods.
- Private health insurance with Vitality.
- An annual leave entitlement of 25 days, plus Bank Holidays.
- Cycle to work and travel loan schemes.



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