Brand Development Manager

2 weeks ago


London, United Kingdom Mind Full time

**Fixed Term until 12 Months Maternity Cover - 35 Hours**

We have big goals over the next few years.

We’re going to be fighting for mental health in a way we never have before.

Together we’ll be working to make sure everyone experiencing a mental health problem gets the support and respect they deserve.

**Will you join us?**

Sitting within Mind’s communications function and managed by the head of brand, content and digital engagement, the brand development manager will drive forward our brand development programme.

Our refreshed visual and verbal identity was developed between 2018 and 2020, and launched externally in 2021. You will lead on continuing to embed our exciting new brand throughout our federation, taking responsibility for its execution and its evolution. You will also play a leading role in monitoring our brand and helping make sure it maintains its market leading position.

You will work across Mind, Mind Cymru, our retail shops and our network of local Minds (independent charities) to drive forward the brand development programme and make sure our brand purpose runs through everything we do.

You will manage or work with a small team of brand focused professionals to take responsibility for the day to day delivery and management of our brand, overseeing brand consistency and ensuring the brand works in every context.



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