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4 months ago
Marketing Officer Below covers everything you need to know about what this opportunity entails, as well as what is expected from applicants. Premier Resourcing are recruiting exclusively for a proactive marketing professional to join a dynamic team in the Marketing and Communications department of a renowned educational institution on an initial 12 month fixed term contract, based at their Hertfordshire office, you will be expected in the office twice per week. In this role, you'll spearhead the delivery of marketing strategies, contributing to the company objectives and enhancing brand reputation. Your Responsibilities:
- Develop comprehensive marketing strategies tailored & execute targeted campaigns aimed at engaging specific audiences and enhancing brand visibility.
- Work closely with the Campaigns Manager to ensure alignment with overall objectives.
- Monitor and evaluate compelling content for various channels, ensuring consistency with brand messaging and objectives.
- Collaborate with internal stakeholders to gather insights and incorporate feedback into campaign strategies.
- Oversee the day-to-day activities of the media agency.
- Coordinate campaign implementation, optimisation, and performance tracking.
- Ensure effective utilisation of resources and adherence to budgetary constraints.
- Demonstrated experience in marketing within the higher education sector, across multi-channel campaigns
- Experience managing external media agencies