Influencer Manager

Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Influencer Manager - 12m FTC Location: London, England, United Kingom About the role: As Influencer Manager, you'll be responsible for transforming social data into actionable insights that drive strategy, creativity, and performance across multi-brand portfolio. You'll lead social listening, trend analysis, and performance reporting, ensuring our campaigns are informed by data and optimised for impact across diverse markets. What you will be doing: Monitor conversations, hashtags, and emerging trends across platforms (Instagram, TikTok, X, YouTube). Use social listening tools to identify opportunities for engagement and content creation. Provide cultural and category insights to inform campaign planning. Develop dashboards and reports to track KPIs such as engagement, reach, sentiment, and share of voice. Analyse campaign performance and provide actionable recommendations for optimisation. Distinguish between paid and organic impact in reporting. Implement AI tools for predictive trend analysis and automated reporting. Explore generative AI for summarising insights and creating visualised reports. Champion the integration of AI in social data workflows for efficiency and accuracy. Work closely with social strategists, influencer managers, and performance marketing teams to embed insights into planning. Ensure compliance with data privacy regulations and ethical AI practices. What you need to be great in this role: 5+ years in social analytics, insights, or digital strategy roles. Strong knowledge of social listening tools (e.g., Brandwatch, Sprinklr) and analytics platforms. Familiarity with AI-driven analytics and best practice prompting for LLMs. Ability to distil actionable insights from large datasets and present them clearly. Excellent written and verbal communication skills for storytelling with data. Experience working across multiple brands and markets, ideally within FMCG or retail. Strong organisational skills and ability to manage multiple reporting cycles simultaneously. Req ID: 14879 Our values shape everything we do: Be Ambitious to succeed Be Imaginative to push the boundaries of what's possible Be Inspirational to do groundbreaking work Be always learning and listening to understand Be Results-focused to exceed expectations Be actively pro-inclusive and anti-racist across our community, clients and creations OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws. OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.