Senior Analyst Database Marketing
3 weeks ago
Senior Analyst Customer Marketing Performance
Our purpose is to make great financial decision making a breeze for everyone, and that purpose drives us every day.
It’s why we’re on a mission to create an automated quoting engine, with the simplest of experiences, wrapped in a brand everyone loves
We're on the lookout for a dynamic Senior Analyst Customer Marketing Performance to be the driving force behind our data-driven revolution. Your role is more than just analytics – it's about shaping the future of customer experiences and campaign strategies. As a key player, you'll harness the power of data to develop transformative, data-driven campaign strategies. Dive deep into customer insights, conduct complex data analyses, and leverage your expertise in SQL and Salesforce to optimise CRM initiatives.
Are you ready to take centre stage in transforming our CRM department? Strategic Insights: Utilise comprehensive data analysis to shape data-driven campaign strategies aligned with customer needs and business objectives.
· Data Mastery: Conduct intricate data analysis and querying on large datasets, showcasing proficiency in SQL and familiarity with databases like Redshift.
· Optimisation Guru: Monitor and report on CRM campaign performance, providing insights and recommendations for continuous improvement.
· Leverage CRM and customer data models to understand behaviours, preferences, and trends for more targeted and effective CRM strategies.
· Team Collaboration: Work closely with the CRM team, sharing data insights, and collaborating on data-driven approaches for optimal customer engagement.
· Audience Identification: Identify core audiences for new strategies, contributing to the ongoing evolution of our CRM excellence.
Technical Prowess: Proficiency in SQL, experience with databases like Redshift, and solid knowledge of CRM and customer data models.
· Apply data insights to inform campaign strategies, aligning with broader business objectives.
· Excellent communication skills to translate complex data findings into understandable insights for stakeholders.
· Adept at problem-solving, identifying and addressing challenges in data analysis and campaign performance.
· Our brilliant brand is central to our business, but that’s only part of the story. Our Marketing team ensures we’re showing up for customers in the right way, at the right time, with the right offers. You’ll have the tools and autonomy to drive your own career, supported by a team of amazingly talented people.
For us, it’s not just about a competitive salary and hybrid working, we care about what matters to you. From a generous holiday allowance and private healthcare to an electric car scheme and paid CSR days, we’ve pretty much got you covered
'Senior Analyst Customer Marketing Performance
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