Marketing Executive
4 weeks ago
We are looking for a professional Marketing Executive who assist the Head of Marketing in the day to day running of the marketing department. The key responsibilities will cover implementing and executing campaigns, targeting existing customers, and new business prospects.
The successful applicant must be able to support this by bringing their expertise, knowledge, organisation skills and enthusiasm to the role. You will need to be motivated and self-sufficient with the ambition to succeed and are able to hit the ground running.
Previous experience in a similar marketing B2B facing role is required.
This is a varied and challenging role with hybrid working from the Maidenhead Office.
Required Experience and Knowledge- Delivering marketing campaigns as set out in the marketing plan.
- Working closely with the sales and account management team to understand campaign requirements and planning these effectively.
- Utilising technology such as ClickDimensions / Dynamics CRM and Lead Forensics to ensure the sales team are fully engaged with all activity.
- Creating campaigns incorporating email, landing pages, direct mail, social media.
- Work closely with sales and pre-sales teams to provide supporting collateral for sales proposals and presentations.
- Briefing and helping the designers devise creative concepts and source relevant images for marketing communications.
- Reporting on the outcomes of campaigns and make recommendations for enhancements.
- Manage and analyse data carefully.
- Responsible for obtaining approval of marketing material.
- Organising collateral for appropriate exhibitions and events and attending onsite where needed to ensure smooth running of the process.
- Minimum of 3 years in a B2B marketing role in the software industry.
- Experience of using digital marketing tools such as Google AdWords, Lead Forensics.
- Experience using email marketing / marketing automation tools.
- Good communicator; with sales teams, internal marketing team and outsourced agencies and partners.
- Confident user of Microsoft Office, in particular; Word, PowerPoint and Excel.
- A desire to build a career and develop into marketing management.
- Exposure to the construction industry would be useful but not compulsory.
- Highly communicative and a great team player.
- CIM qualified – however, Eque2 are keen to invest in career development and so would be prepared to fund CIM courses and certification.
Full-time, Permanent
EducationDegree Level
Work AuthorisationAre you eligible to work in the UK without requiring a visa? if your answer is no please do not apply for this role as we are unable to sponsor visa’s at this time.
Package and Benefits- 25 day’s holiday + your birthday off
- Cycle to work scheme
- Electric Vehicle Scheme
- Enhanced maternity pay
- Enhance paternity pay
- Access to Perkbox – includes a wide range of discounts
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