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Marketing Executive/Senior Executive
2 months ago
About Us: The Business Development Consultancy is a small, friendly agency in Bristol specialising in marketing and business development services for professional services firms. We are looking for a dynamic and creative Marketing Executive (with a strong focus on digital) to join our team and drive our clients' marketing efforts to the next level.
Being in a smaller business means that your ideas can be heard and implemented more quickly, and you’ll make a real difference.
Our business is based on people – not only do our clients say they choose to work with us because of our personable style and culture, and we are committed to having a positive work/life balance with a flexible approach. Our great benefits package and holiday allowance to support that, but don’t just take our word for it – see our 5* reviews on Glassdoor.
From our regular Monday lunches to the charity we have set up helping share skills from across the sector, we know that clients and our team alike value our ethos and approach. This role is based in part from our Bristol office, with the option to work at home some of the time.
As a Marketing Executive , you will play a pivotal role in developing and implementing marketing strategies for our clients (who are primarily in the professional services sector – such as lawyers and accountants). You’ll work closely with the rest of the team to create compelling campaigns that align with our clients’ objectives, with a focus on digital marketing. Digital Marketing Strategy & Implementation:
Develop, implement, and manage digital marketing campaigns across various channels, including SEO, social media, email marketing, and content marketing for multiple clients – and internally for The BD Consultancy.
Collaborate with the wider team to align marketing strategies with clients' business goals and objectives.
Create and manage engaging content for clients’ websites, blogs, and social media platforms to attract and engage their target audience.
Build professional and trusting relationships with clients, providing intelligent and creative marketing services.
Manage clients' social media profiles and presence, predominantly on LinkedIn but also X, Facebook, Instagram and other relevant channels.
Monitor and respond to online reviews and feedback for clients, ensuring effective management of their online reputation.
Update clients’ websites using a range of content management systems (CMS), including WordPress.
Analysis, Reporting & Optimisation:
Analyse and report on the performance of digital marketing campaigns, using data to optimise and improve results for clients.
Conduct market research to identify trends and insights, adjusting digital marketing strategies accordingly.
Manage and update data using the company (and client’s) CRM system to ensure accuracy and efficiency.
Team & Project Support:
Help produce visually appealing and effective marketing materials for clients (either briefing designers or using packages such as Canva yourself).
Create engaging copy and support team initiatives by offering creative suggestions for campaign improvement and progression.
Handle multiple client projects simultaneously, ensuring timely delivery, communication and high client satisfaction. Keep up to date with the latest digital marketing tools and trends, including application of AI, and share your findings with the team.
Supporting internal marketing efforts, including podcast production and regular email communications.
Bachelor’s degree in Marketing, Business, or a related field.
At least 2 years of experience in marketing or a related field (in person or hybrid).
Proven experience in a junior marketing role with a track record of successful campaigns for multiple clients.
Strong knowledge of digital marketing channels, including SEO, PPC, social media, email marketing, and content marketing.
Proficiency in marketing analytics tools and platforms, such as Google Analytics, Google Ads, and social media analytics.
Demonstrable experience using Microsoft applications (including Word, PowerPoint and Excel).
Ability to work independently, manage multiple projects, and take initiative. Canva), HTML/CSS, and website content management systems (CMS) such as WordPress or Umbraco.
Knowledge of marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce, Zoho) or research tools (e.g., Familiarity with Account-Based Marketing (ABM) strategies and tactics for targeting specific high-value accounts.
Expertise in data analysis, reporting, and using insights to continuously improve marketing strategies.
Ability to develop thought leadership content such as white papers, case studies, and industry reports.
Based in a sustainable, modern, and friendly serviced office in Bristol city centre with wheelchair accessibility. Serviced offices with great break out spaces, social events etc.
Flexibility in work location, with an emphasis on 2-3 days per week in the office to maximise collaboration and team integration.
Competitive benefits package, including Company Pension, Health Cash Plan, and access to wellbeing resources.
~28 - 31 days of holiday - increases +1 day with each year employed (plus Bank Holidays).
~ Profit-related bonus (dependent on company performance) and twice-yearly bonus.
~ Professional development opportunities and on-the-job coaching.
~ Flexible working hours and the possibility of remote work.
~ Promotion to Senior Marketing Executive with further career progression opportunities.
Apply via LI now to join us at The Business Development Consultancy and help us drive growth and success for our clients through innovative marketing strategies. No recruiters (or apprenticeships) please.
