Chief Marketing Officer
4 weeks ago
Aardman Animations is seeking a seasoned marketing executive to lead the strategic direction of its brands. As a key member of the Executive Commercial & Brand Director's team, this role will be responsible for creating and implementing brand strategies and plans that drive measurable results.
The ideal candidate will have a solid foundation in classic branding principles, a consumer orientation, and experience working across various geographical regions. They will have managed P&Ls within a strong strategic planning environment, in the entertainment business, and have a proven track record of increasing revenue and business performance.
This role will involve overseeing global brand strategy plans for each intellectual property, working closely with stakeholders from development, production, sales & distribution, launch, and exploitation. The postholder will also nurture external distributor relationships and ensure Aardman maximizes its partnerships and extracts maximum marketing value.
The successful candidate will be highly responsive, passionate, and creative, with strong convictions about branding, positioning, and teamwork. They will have experience managing branding programs for a portfolio of high-quality brands that resonate with consumers.
Key Responsibilities:
- Develop and implement brand strategies and plans that drive measurable results
- Oversee global brand strategy plans for each intellectual property
- Nurture external distributor relationships and maximize partnerships
- Manage P&Ls within a strong strategic planning environment
- Lead and inspire the marketing team to achieve business objectives
Requirements:
- Proven experience at a senior managerial level in marketing or a related field
- Strong foundation in classic branding principles and consumer orientation
- Experience working across various geographical regions and managing P&Ls
- Proven track record of increasing revenue and business performance
- Strong convictions about branding, positioning, and teamwork
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