Marketing Executive/Manager/Director

4 weeks ago


Bedford Bedfordshire, United Kingdom Ideal Personnel & Recruitment Solutions Limited Full time

Our client has a permanent vacancy for a Marketing Executive to be responsible for implementing ambitious marketing and external communications and campaign strategy. Reporting into the Marketing Manager, this role works closely with cross functional teams (e.g. Design, Digital, Operations, Sales) to oversee Marketing activities across their brands.
Hybrid working is available with the role.
This role requires someone who has the ability to manage multi-dimensional digital projects and
You’ll take ownership of the Marketing Plan and make sure that their strategy is being delivered on time and to an exceptional standard.
Oversee the end-to-end delivery of campaigns and cross-channel communications of portfolio of brands, managing different stakeholders as the campaign lead.
Develop a clear positioning and points of differentiation for the portfolio of brands and ensure
that all marketing communications, both offline and online, reflect market leading position and
propositions of brands within their industry
Develop, manage and execute the purposeful campaign and marketing plans in line with long
Design attractive and effective multi-channel marketing initiatives, campaigns and promotions to
Develop content, communicate to external customers (Salesforce Marketing Cloud, etc) and build
Produce sales analysis and campaign
Drive promotion and lead generation of new product development to support business growth
content creation and amplification
To implement brand and external communications strategy for both existing and potential
Develop copy and produce effective marketing and sales collateral to support new business activities
To conduct ROI analysis on all marketing activities and adjust strategy accordingly
Marketing degree, qualification or CIM
Ambitious, commercial marketer with excellent and creative copywriting skills
Experienced in using email platforms, such as Salesforce Marketing Cloud
Experience of integrated promotional, direct marketing and advertising campaigns
Good understanding of digital & social media
Confident communicator who will network and develop strong and productive business relationships
A good understanding and awareness of brand management
Able to manage a demanding schedule and deliver multiple marketing projects to deadline
Demonstrable experience of running successful projects from inception to delivery (with numbers to
Great planning, project management, and stakeholder management skills
Adept in Excel and Microsoft PowerPoint. Experience in HTML coding


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