Lead, Creative

3 weeks ago


United Kingdom Apple Inc. Full time

Our team works to ensure that the company’s strategic products are conveyed in the most compelling way to a wide array of audiences in multiple markets and languages across Europe. We develop and create the world’s best marketing communications in support of our amazing products. Within Marcom, the Channel team owns the flawless execution of all advertising, marketing and experiences in the channel.The Channel X Functional Origination team is leading strategy, creative and delivery of all origination projects across Europe.The Channel X Functional Localisation team is responsible for localisation and delivery of channel assets in product launch and sustain briefs across all Europe.Extensive experience in brand communications, digital (ATL & BTL) and a deep understanding of full spectrum communications across omnichannel touchpoints, including shopper marketing and in-store retail.
Understanding and curiosity in the consumer journey, and its opportunity to drive connected creative ideas and RTM strategies. A strong, strategic thinker, capable of influencing senior stakeholders, both internally and externally.
Capable of decoding creative work quickly to feedback real time on partners ideas and creative concepts.
Proactive, self motivated and able to help find and drive insights. There is an emerging need to capitalise on local opportunities to develop in store comms or x functional comms and tactics that bring to life local market insights.The opportunity is to steer integrated and cross functional thinking, innovation and customer journey thinking between the three channel teams, defining clear goals and objectives, as well as showing how to drive integrated comms projects as an output.The Channel XF Lead will also ensure alignment with our Partner Comms teams to identify key opportunities for creative and campaign development.Beyond this, it will be vital for the individual to forge and drive strong relationships with Sales, Brand, Product Marketing and our colleagues at global HQ.
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