Senior Marketing Manager

4 weeks ago


London, United Kingdom Ardoq LLC Full time

Do you want to be a Senior Web Marketing Manager for an exciting SaaS scale-up company?
Look no further than Ardoq, recently recognized as one of the top 100 next unicorns of 2024 by Viva Technology. We're on a mission to help businesses guide their digital transformation and strategic change initiatives with unparalleled clarity and confidence.
As one of the fastest-growing European SaaS companies, Ardoq has attracted the backing of renowned technology investors like EQT and One Peak, leading to a successful $125M Series D funding round in 2022. Our achievements don't stop there – we've also been named a Leader in the Gartner Magic Quadrant for Enterprise Architecture Tools for three years in a row.
Our modern, cloud-native platform empowers organizations to make reliable, data-driven decisions faster by providing invaluable insights into their people, projects, processes, applications, infrastructure, and business capabilities. Discover why we're one of Europe's most promising tech scale-ups and explore the exciting opportunities that await you at Ardoq.
We are committed to building a diverse and inclusive workforce, which has helped make Ardoq the Bold, Caring, and Driven company it is today. Senior Web Marketing Manager
Reports to: VP Digital Demand Gen & Integrated Campaigns
We are committed to our future growth and building a global team. Today we're looking for a Senior Web Marketing Manager to join our global team from our London office. #LI-Hybrid
You will play a critical role in help us evolve our digital marketing strategy to increase growth by implementing a comprehensive website strategy aligned with our goals and growth objectives.
com presence for seamless integration with other marketing initiatives and collaborate with the design team for appealing and user-friendly layouts.
Utilize Hubspot for developing and publishing website content aligned with Ardoq's strategy.
Implement SEO best practices throughout the website to improve search engine rankings and ensure website accessibility meets WCAG standards.
Maintain regular processes to update the website, mitigate security risks, and ensure desired performance.
Assess website traffic, user engagement, and conversion rates; conduct periodic audits to identify and fix broken links, ensuring seamless user experience and SEO health.
Manage and troubleshoot Google Tag Manager implementation, ensuring accurate tracking of website events, conversions, and user behaviour.
5+ years of experience with digital marketing and demand generation in B2B high-tech or SaaS.
~ Web technology skills including HTML, CSS, and JavaScript
~ Experience with responsive web design and cross-browser compatibility
~ Experience monitoring website performance and user behaviour with web analytics tools
~ Knowledge of SEO best practices and ability to implement them
~ Understanding of plugin compatibility, conflicts, and performance implications
~ Familiarity with website optimization tools (e.g., Flexible and hybrid working to support work-life balance
~25 days of paid leave annually
~ Inhouse Peloton studio and subsidized gym membership
~ Employee stock option program and retirement benefits
~19 weeks of paid maternity leave and 10 weeks of paid paternity leave
~ Comprehensive health insurance coverage
~ Cycle-to-work scheme
~ Personal learning budget for professional growth after six months of employment



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