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Senior Publicist

3 months ago

London, United Kingdom Me:Mo Full time
Job Description

About Me:Mo:

Me:Mo offers a full-service marketing service to clients, and the team comprises of experienced Media and Influencer Relations professionals, Digital Marketing specialists, Social Media experts, and Content Creators.

We represent some of the most established and successful restaurant brands in the business including Pizza Pilgrims, Roti King, and Six by Nico alongside a range of independents, such as Cavita, Kitty Fisher’s and The BoTree, helping them with their communications strategy across all touchpoints in the marketing mix.

Our primary services are PR, social media management, digital marketing and local marketing, all underpinned by a strong creative division that offers in-house photography, videography and graphic design. Me:Mo offers a progressive environment with regular team socials and other perks, generous annual leave, and formal on-the-job training. We’re a sociable bunch who pride ourselves on having a strong culture and love nothing more than getting together regularly.

Job Description:

With exciting new client wins and an adapting media landscape, we’re growing the Media Team at Me:Mo for a modern, digital-first approach to PR. We’re looking for an experienced Account Manager or Senior Account Manager to join us, bringing expertise to the role with an ability to proactively manage PR accounts, secure coverage across the traditional media and influencer landscape and drive creative media campaigns that get people talking about our clients. 

The new team member will work with the Press Lead and Influencer Lead on media strategies for clients, be responsible for managing media and influencer work for a variety of accounts, and assist with wider team and service development. The candidate will also work with and help manage our account managers and account executives.

We’ll be looking for a candidate that has a proven record of working with restaurants on successful media campaigns, has a passion for the industry, and is a great culture fit for working in our fast-paced and exciting work environment.

Responsibilities:

· Provides strategic support to the Press and Influencer Leads

· Directs and manages PR campaigns across a range of clients, working with Client Services leads to manage expectations of clients.

· Generates feature placements in key titles

· Maintains relations with media, influencers and tastemakers

· Manages launch events, campaigns and activations

· Manages junior team members to ensure KPIs are met

· Delivers coverage across traditional press, online, influencer and broadcast platforms, adding value from all media activity

· Manages tracking and reporting across clients

· Contributes to Media Team development by training junior staff and exploring new tools, practices

· Proactively seeks out new media relationships in key national and international publications

 

A successful candidate will have:

· Proven experience working at Account Manager level or upwards within the restaurant PR industry (in agency or in-house)

· Experience working in a fast-paced environment

· Team management experience

· Proven track record of creating a positive impact on business through implementation of a communications strategy

· Strong organisation skills, methodical and efficient and ability to make good decisions and be proactive

· Proactive, creative and strategic mind

· Established media and influencer contacts across UK publications

· Experience of event management

· Strong writing skills and ability to communicate media strategies and client campaign goals

· Able to identify positive coverage opportunities across multiple media platforms

· A commercial mind – drives covers as well as media awareness.

 

Salary and Benefits:

· Hybrid working from our West London office – Media Team work from the office every Monday, but we have flexible working throughout the week

· 22 days annual leave, plus Bank Holidays and a Christmas office closure.

· Regular team socials and opportunities to eat in our restaurants.