Branding, Marketing and Communications Officer

2 months ago


United Kingdom Highland Capital Europe Full time

As our Chief Communications and Marketing Officer your mission is to position Featurespace as the most valued and respected enterprise fraud and financial crime prevention technology globally.
Build and protect Featurespace’s global brand and reputation
Generate high quality leads that become customers and advocates
You will do this by helping us surprise and delight our customers, and by building belief and trust in the transformative impact of our people and technology.
This role can be based in either our Cambridge or London office, on a hybrid basis. Our Communications & Marketing team are based in Cambridge, so you will ideally be comfortable travelling to this office regularly. Communications
You will be responsible for executive communications, media and investor relations, social impact, events management, and corporate communications. You will also work closely with HR to oversee internal communications.
Leadership on company purpose, values, and culture
Crisis communications and issues management
Social media and content marketing
Data analysis, operationalization of communications plans and measurement
Strategic communications advice to the SMT
Marketing
You will be responsible for planning, developing, implementing and monitoring the overall business marketing strategy.
Setting overall brand direction and development, as well as marketing goals, objectives and key results
Align with product, sales and customer success teams around marketing objectives
Plan, implement and manage Featurespace’s global marketing strategy
Design, plan and execute effective marketing campaigns
Contribute to the overall growth of the company by generating high quality leads
Own the look and content of online channels to maximise visitor engagement and conversion
Review and manage content marketing strategy
Track marketing performance on a regular basis and present reports
Create and present the annual marketing strategy
Agree and maintain the marketing budget
Use data and reports to make evidence-based decisions
Extensive experience in strategic communications and marketing
Well-developed communication and presentation skills – written and verbal
In-depth knowledge of goal setting, data analysis, and reporting
MBA, MA in Marketing, Management or similar relevant field
Experience in a commercial and sales role, having to grow a business or service line
Consultancy experience in business strategy, strategic communications, or marketing
Financial communications experience
Hands-on experience with CRM and SEO tools like Google Analytics, Google Adwords, HubSpot, WebTrends, SalesForce
Here at Featurespace we are committed to being a place of equality, inclusion and respect to provide a safe environment for you to bring your authentic self to work. We value diversity and are dedicated to listening and learning from each other to build and maintain a positive and productive culture. We appreciate this will be an ever-evolving focus for the business to ensure everyone feels supported and has a sense of belonging.
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