PPC Executive

4 weeks ago

Blackburn Lancashire, United Kingdom In Technology Group Limited Full time €35,000
PPC Executive Up to £35,000 Blackburn My client is looking for an experience PPC Executive to join their marketing team. Their ideal candidate will have over 2 years of hands on PPC / Paid Social experience and will have experience activating and managing paid ad campaigns. Responsibilities · Support channel lead in daily running of campaigns on Google Ads and Bing · Knowledge of other ad platforms (Meta Ads, LinkedIn) · Keyword research and ad copy writing · Meet agreed KPIs for Traffic, Revenue and ROI where appropriate. · Carry out testing and report back to the team on key learnings. · Continuously look for ways to automate, optimise and improve efficiency · Deliver reports on key metrics and KPIs, recommending improvements where appropriate. · Analyse and interpret data to identify key opportunities. · Monitor and report on competitor activity Requirements · 2+ years proven experience in a similar PPC role focused on activation. · Excellent attention to detail and analytical mindset · Knowledge of data visualisation tools, Tableau would be a bonus · Hands on experience within PPC, ad serving platforms · Ideally have the ability to display experience of working large budgets · Strong knowledge of Excel and Google Analytics with a passion for data analysis and data driven decision making · You are commercially minded, confident, good stakeholder management skills. In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.

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