PPC Executive

3 weeks ago

Blackburn Lancashire, United Kingdom In Technology Group Full time €35,000

PPC Executive Up to £35,000 Blackburn My client is looking for an experience PPC Executive to join their marketing team. Their ideal candidate will have over 2 years of hands on PPC / Paid Social experience and will have experience activating and managing paid ad campaigns. Responsibilities

  • Support channel lead in daily running of campaigns on Google Ads and Bing
  • Knowledge of other ad platforms (Meta Ads, LinkedIn)
  • Keyword research and ad copy writing
  • Meet agreed KPIs for Traffic, Revenue and ROI where appropriate.
  • Carry out testing and report back to the team on key learnings.
  • Continuously look for ways to automate, optimise and improve efficiency
  • Deliver reports on key metrics and KPIs, recommending improvements where appropriate.
  • Analyse and interpret data to identify key opportunities.
  • Monitor and report on competitor activity
Requirements
  • 2+ years proven experience in a similar PPC role focused on activation.
  • Excellent attention to detail and analytical mindset
  • Knowledge of data visualisation tools, Tableau would be a bonus
  • Hands on experience within PPC, ad serving platforms
  • Ideally have the ability to display experience of working large budgets
  • Strong knowledge of Excel and Google Analytics with a passion for data analysis and data driven decision making
  • You are commercially minded, confident, good stakeholder management skills.
In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy

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