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Senior Category Manager
2 months ago
Allexo Search connect top talent with leading brands, ensuring both candidates and companies thrive. We are now assisting our client, a major player in the UK's horticulture industry, in recruiting a Senior Category Manager.
The Role: As a Senior Category Manager, you'll play a pivotal role in driving profitable sales and market share growth across a diverse portfolio, including gardening, pet, and bird products. Reporting directly to the Head of Category and Insight, you'll lead the charge in category management, making data-driven decisions that will shape the future of our client's offerings.
Key Responsibilities:
- Data Analysis & Insight: Leverage multiple data sources (Nielsen, Kantar, GfK, dunnhumby) to extract insights and provide actionable recommendations that align with both business goals and retailer needs.
- Stakeholder Management: Develop and nurture relationships with key internal and external stakeholders, becoming the go-to expert for category range reviews.
- Customer Champion: Work closely with internal teams to ensure optimal product range and activation in stores, boosting market share and in-store presence.
- Presentation Skills: Craft and deliver compelling stories to retailers that expand distribution and secure listings for new products.
- Detail-Oriented Reporting: Enhance reporting capabilities by tracking key performance indicators (EPOS performance, distribution, rate of sale, competitor activity, pricing) and delivering detailed analysis.
Key Skills & Experience:
- Strategic Thinking: Demonstrate creativity and openness to new ways of driving business growth, with a focus on collaborative partnerships.
- Data-Driven Decision-Making: Proficient in analysing data from various sources and using it to inform strategic recommendations, particularly in pricing, pack size, and competitor benchmarking.
- Project Management: Ability to juggle multiple projects and categories, delivering results within tight deadlines.
- Space Planning: Experience with space planning tools and creating planograms that maximise sales and profitability.
- FMCG/General Merchandise Expertise: A strong background in FMCG, General Merchandise, or retail sectors, with a passion for retail.
- Technical Skills: Advanced Excel skills and intermediate to advanced PowerPoint capabilities are essential.
Person Specification:
- Numerical & Analytical Acumen: Strong ability to recognise and interpret performance indicators, providing clear recommendations for action.
- Pressure Handling: Comfortable working under pressure, prioritising tasks, and meeting deadlines.
- Change Management: Open to change and always seeking ways to enhance business performance.
- Collaborative Mindset: Works well in partnership with team members, with a strong understanding of their needs.
- Confident Communication: Ability to influence and communicate effectively with stakeholders at all levels.
Salary: £55,000 + £5K Car Allowance + Benefits
Location: Cambridgeshire (Hybrid working)
Desired Skills and Experience
Category & Insights
