Communications and Engagement Manager
3 weeks ago
The postholder will lead on and manage all aspect of communications, marketing, business development and stakeholder engagement for UHL R& I.
This includes leading on communications to raise the profile of R& I internally and externally with a wide range of stakeholders. This involves planning and delivering both internal and external communications to ensure that staff, UHL leaders, patients, the public, media, industry and funders are well informed about our research and achievements.
This will be achieved through multiple channels, such as digital, press, broadcast media, social media, advertising, exhibitions and events. The postholder will have key skills in stakeholder management and media relations which are essential for this role. The post holder will work closely with the External Relations team at UHL, University of Leicester and the University Hospitals of Northamptonshire NHS Group to ensure communications are coordinated and aligned.
The Communications Manager will report to the Operations Director R& I Manager and be accountable to the Deputy Director of R& I. There will be professional accountability to UHL Head of Communications and Engagement. They will act as a point of contact for UHL R& I executive and staff groups, providing communications activity, advice, support, training, and updates.
UHL Communications Directorate
Research and Innovation office staff
Clinical and academic research staff within the Trust and partners Trust, (University of Leicester and University Hospitals of Northamptonshire NHS Group)
University of Leicester, in particular External Relations, College of Life Sciences and Research Enterprise Division
East Midlands Academic Health Science Network
Commercial companies/life sciences organisations
Primary Care networks
Local, regional and national media
high-quality care for all,
research and education excellence
And we will embed health equality in all we do - taking active steps to reduce the avoidable differences in healthcare that some people face, working in partnership with communities.
This is an exciting moment as we look to the future with clarity on what we already do well and where we need to focus our energies to make an even bigger difference for the people we serve.
About the University Hospitals of Leicester NHS Trust:
Use your own specialist expertise and experience to speak confidently with internal and external stakeholders - including but not limited to - research teams, funders, commercial companies, the media and external collaborators on behalf of R& I
Identify and maximise R& I communication opportunities by planning campaigns around key events, such as awareness days. For example, promote national NIHCR campaigns, such as Be Part of Research and Your Path In Research, collaborating with regional and national partners and local initiative such as R& I Voices.
Work closely with other communications teams in BRC, CRF and PRC across the partnership to maximise reach and impact
To provide reports on the performance of communication activities in relation to strategy, objectives and action plans to the R& I Executive Group.
To attend R& I management meetings and provide regular updates on activity and progress against objectives.
Develop methods to evaluate communications and engagement activity performance against objectives, reporting these into the R& I Executive.
Expect feedback, and share constructive feedback with R& I communications colleagues, to continuously develop and improve
Take responsibility for personal career development by attending training courses as agreed with line manager and seek development opportunities where appropriate.
Provide reasonable cover and general support to the R& I communications team during periods of absence and peak workload
Any other duties commensurate with the grade, which support R& I in the achievement of their business objectives and legal obligations via effective communications and engagement.
Training & Qualifications
Educated to degree level (or have equivalent experience) in English, a PR-related discipline (marketing, media communications, journalism), or a science/health discipline
Evidence of continuous professional development
Project management training
Post-graduate media/ PR/ journalism/ marketing qualification
Experience of working in a communications or media team in complex organisations
Experience of working in a public sector or higher education communications environment
Success in developing and implementing complex marketing and communications strategies and plans oResource and budget management, including managing others on a project basis, such as creative agencies Experience of planning, managing and evaluating communications activity in a complex and fast-moving environment
Experience of leading marketing events oExperience of delivering projects to defined metrics oCrisis management experience oExperience of developing and delivering training
Communication
Ability to relate to people at all levels and to deal with senior colleagues with confidence oAbility to successfully work across different groups of staff in order to obtain information Empathetic approach to managing and resolving enquiries
Ability to apply brand guidelines effectively and accurately and experience of acting as a brand champion
Use of Google platform oUse of Wordpress and similar web content management systems oPodcasting oGraphic design
Planning and organisation skills
Ability to plan and manage and adjust complex projects / programmes / communications campaigns and events, involving multiple stakeholders and tasks
Equality, Diversity and Inclusion
University Hospitals of Leicester NHS Trust
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