Marketing Communications Manager

1 month ago


United Kingdom LinkLab srl Full time

Affi Italia Marketing
Descrizione azienda
Per prestigiosa e importante azienda settore industriale curiamo la selezione di un MARKETING & COMMUNICATION MANAGER con COMPETENZE ANCHE DI GRAFICA.
Posizione
La figura sarà responsabile dello sviluppo e dell'esecuzione di strategie di marketing B2B che aumentino al massimo la generazione di lead e guidano le vendite per aiutare l'azienda a raggiungere nuovi clienti e fidelizzare quelli esistenti.
Obiettivo dell’azienda:
- Migliorare la comunicazione per aumentare i contatti con i clienti,
- Rendere l’ufficio MKTG uno snodo fondamentale delle attività aziendali.
Responsabilità iniziali:
~ Elaborare la strategia del Marketing Strategico aziendale. Redigere, eseguire e monitorare le attività ad esso correlate;
~ Pianificazione e gestione dei budget di marketing;
~ Supervisione di tutti gli aspetti delle attività di marketing dell'azienda;
~ Stretta collaborazione con le vendite interne e il servizio clienti per garantire la conversione dei contatti in vendite;
~ Conoscenza e gestione di e-mail marketing, profilazione, segmentazione e gestione database clienti;
~ Sviluppo e gestione del sito web aziendale;
~ Ottima conoscenza delle dinamiche dei principali social media (Instagram, Linkedin, Youtube);
~ Capacità di pianificare e analizzare campagne sui principali canali di digital advertising (Google ADS, Meta Business Suite);
~ Analisi dei dati e capacità di creare report periodici e funzionali agli obiettivi stabiliti sulle attività svolte;
~ Creazione di brochure/flyer/materiale pubblicitario e realizzazione materiale grafico (Render, Schede tecniche, etc);
~ Organizzare/partecipare a eventi, fiere e seminari all'interno dell'azienda e presso i clienti chiave;
~ Laurea o master in Marketing, Management o simili;
~ Esperienza di almeno 2 anni nel marketing e nelle vendite B2B;
~ Esperienza diretta con strumenti CRM e SEO come Google Analytics, Google Adwords, ecc;
~ Esperienza diretta nella creazione di contenuti per i social media e nell'utilizzo di strumenti a pagamento per Facebook e Linkedin;
~ Spiccate capacità di copywriting;
~ Spiccata creatività;
~ Buona conoscenza di Excel;
~ Buona conoscenza pacchetto Adobe
~(verranno ritenute un plus eventuali competenze in rendering, foto e video);
~ Buona conoscenza della lingua inglese;
~ Ottime doti analitiche e di problem solving;
~ Proattività;
~ Doti organizzative e predisposizione al lavoro di gruppo;
~ Residenza in Val Lagarina e aree limitrofe;
~ Verranno ritenuti un plus:
~- Eventuali corsi di formazione in ambito business management o Digital&Content Marketing;
~- Eventuali corsi di formazione in ambito grafico e affini;

#J-18808-Ljbffr



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